Rosenfeld Media Announcements Blog

  • Our new editorial advisory board

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    Sometimes I feel that my one and only superpower is convincing smart but busy people to take on yet more responsibilities.

    Well, I’ve struck again!

    I’ve pulled together a new crew of advisors to help develop the editorial agenda for our UX books—and to review our proposals: Abby Covert, Andy Polaine, Boon Sheridan, Dave Malouf, Sara Wachter-Boettcher, Steve Krug, and Whitney Quesenbery. You can read their bios here.

    This rag-tag bunch is a mix of past RM authors with people who’ve written for other publishers and—gasp!—have self-published. (Another gasp: some aren’t authors at all.) They work solo, at agencies, and at large organizations. They represent many, if not most, facets of UX. All, at some point in their careers, have been crack UX practitioners. And, dammit, they’re smart and helpful and nice.

    Over the coming years, we’ll continue to publish UX books that will help you do better work and, by extension, impact the experiences of millions of people; thanks in advance to our new advisors for helping us help you. And endless gratitude to our emeritus editorial advisors, whose thoughtful and generous assistance continues to benefit us all: Andrew Dillon, Dan Szuc, Dave Gray, Dirk Knemeyer, Ginny Redish, Harry Max, Irene Au, Jared Spool, Josh Clark, Kim Goodwin, Kristian Simsarian, Marc Rettig, Mike Kuniavsky, Nathan Shedroff, Peter Bogaards, Peter Morville, and Tony Byrne.

    Radical Books from Prodigal Authors

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    Happy news: we’ve recently signed authors to write these three exciting new books, all likely to be published in 2016:

    1. Epic Fail: Design Research War Stories by Steve Portigal
    2. The Dawn of Agentive Technology: From Good Tools to Good Rules by Chris Noessel
    3. Blindspot: Illuminating the Hidden Value of Business by Steven Diller, Nathan Shedroff, and Sean Sauber

    Steve has been compiling war stories—some written by you—for years. In Epic Fail, he’ll knit them together in ways that lead to new conclusions, lessons, and maybe even something grander. A design research framework for the next century, perhaps? We’ll see.

    Chris’s book will be a wild ride; not surprising, given the scope of Make It Sohis last book. Technologies like AI typically outpace our abilities to humanize them; I’m hopeful that Chris’s book helps designers to dramatically narrow that gap.

    And a book on the hidden value of business from Rosenfeld Media? Well, there’s some incredibly exciting stuff happening at the intersection of business and design, and we’ll have some interesting news on this to report on later this fall. Please stay tuned.

    In honor of these new books, here’s a discount code that will get you 25% off any Rosenfeld Media book until Saturday, 9/26: PRODIGAL.

    More happy news: this is Steve’s second book with Rosenfeld Media. Chris’s too. And Nathan’s third. Indi Young and Whitney Quesenbery have also worked with us on more than one book. That means we’re doing something right. Normally I’d give credit to taking a UX-infused approach to how we do business. But when it comes to writing books, I can’t overemphasize the very old school approach of providing authors with great support from a human editor. As one of our authors put it just yesterday:

    Kevin Hoffman's tweet

    I’m not sure why so many other publishers are axing their developmental editors; I don’t see any other way to ensure an experience that’s good for an author and, ultimately, readers. So a huge tip of the hat to Marta Justak, who has edited most of our books.

    The People Project

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    I’ve always been impressed by people and organizations that value transparency. And I’ve tried to make it a cornerstone of how Rosenfeld Media does business.

    As a brand attribute, transparency sounds great. But as a way for a company to behave, it’s much more complicated, and even a little painful. It means publicly admitting when stuff goes wrong, and occasionally acknowledging your own ignorance or impotence.

    Allow me to be painfully transparent: given the field we’re in, you’d expect Rosenfeld Media to be a completely user research-driven company.

    And you’d be wrong.

    Like many small companies — and even some large ones — we’ve made the same excuses that we begrudge our consulting clients: not enough time, staff, or budget.

    Well, it’s time to call bullshit. No more excuses.

    So we’re starting a new thing called The People Project. It’s a lean user research program that makes sense for a tiny company like ours. And we’ll report on it— transparently—right here on our site. That way you’ll see — and hopefully learn from — what we’re discovering.

    We’re centering our research on the actionable questions — some big, some small — that directly address what people need and want most from us. We’re leaning on our roster of Rosenfeld Media UX experts to guide us when we get stumped answering these questions along the way.

    And we’re emphasizing practical tools and iterative approaches over grand methods. After all, we’re in the business of UX expertise, not medical devices or Martian rovers.

    I’m so excited that Rosenfeld Media is finally becoming truly user research-driven—and a little relieved. It’ll be hard, but the hardest part is, as they say, recognizing that you have a problem. Nice to check that off the list. Of course, we’re certainly not the first organization to share our user research. In fact, our biggest inspiration is the amazing UX team at MailChimp; you should really subscribe to their newsletter to see what they’re learning.

    I’m especially proud of Elaine Matthias and Stephanie Zhong for pushing this forward; you’ll be hearing directly from them along the way.

    Speaking of which, we’ll be posting what we learn right here. We’ll also tweet about what we’ve learned via @rosenfeldmedia.

    If you’re finding this interesting or even inspiring, let us know by commenting below. In fact, if your small organization is doing something similar, would you mind sharing a bit about what you’ve learned?

    Free book and 20% off our People Skills for UX conference

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    Great UX requires more than design and research chops—so we’ve put together a virtual conference to help you develop your listening, facilitation, negotiation, and leadership skills. People Skills for UX brings the collective wisdom of four UX “innies” and four “outsiders”—David Sibbet, Harry Max, Jennifer Pahlka, Julian Treasure, Kevin Hoffman, Kim Goodwin, Michelle Katz, and Steve Portigal—this May 27. And because it’s a virtual conference, you (and your team) can participate in your PJs.

    Oh, and recordings are part of the deal.

    Take 20% off with code PEOPLESKILLS. Do it by 11:59pm EDT this Friday (April 24) and we’ll send you a free copy of Victor Lombardi’s wonderful book Why We Fail.Why We Fail cover thumbnail

    Coming in 2016: Build Better Products by Laura Klein

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    What does it take to build incredible products? Many UXers have experienced the highs and lows of working hard on a product fueled by a great idea only to watch it fall short of users’ expectations at launch. This all-too-common story has sent UX people delving into the world of product management, and vice versa.

    That’s why we’ve signed Laura Klein, author of O’Reilly’s UX for Lean Startups, to write Build Better Products (due out in 2016). Laura will take you step-by-step through the process of building products that people truly love to use.

    Why we’re excited about this book:

    • This might be the first product management handbook that pulls it all together for UXers and product managers alike.
    • Laura will share expertise that comes from helping many Silicon Valley startups fine tune their product development processes.
    • Laura is crazy funny and insightful—you’ll laugh while you learn practical methods for building products that live up to what users need and want.
    • Not every company can afford to hire a coach like Laura. So we figured we’d bring Laura to you.

    She’s pretty driven to write this book. Read why.

    What do you most want to know about building better products? Let Laura know by commenting below…

    Grab Your Seat: People Skills for UX Virtual Conference (May 27)

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    Are people getting in the way of the work you want to get done? No matter how talented a designer you are, if you can’t communicate or collaborate effectively with others, people can’t see the brilliance of your ideas.

    Many of us (secretly) feel unprepared to deal with difficult bosses, colleagues and clients. And school didn’t teach us the skills we needed to influence people, lead teams, or resolve conflict. It turns out that “soft” skills are more important than we thought.

    We’re thrilled to bring you a one-day virtual conference People Skills for UX this May 27 to take the stress out of working with people. Come boost your “soft” skills in four critical areas: leadership, listening, negotiation, and facilitation.

    4 Reasons to Sign Up for People Skills for UX

    • Gain strategies to help you be more influential at work
    • Learn from a unique lineup of experts including:  a Hollywood insider, several TED speakers, and design leaders you know and respect
    • Ask the experts the burning questions that are keeping you up at night
    • No travel required—learn from the comfort of your desk—and get unlimited replays

    The Expert Lineup

    Reserve A Seat

    You can purchase an individual ticket for yourself or buy a meeting room pass for your entire team or company.

    See you there!

    now on sale: Lisa Welchman’s Managing Chaos

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    In design circles, it’s becoming as common to discuss organizational behavior as it is responsive design. This isn’t surprising; designers find their efforts continually crashing into walls of misaligned goals and, at times, vicious politics. And decision-makers are suffering too; if they can’t get their people and resources pointed in the same direction, their organizations can be damaged beyond repair.

    Managing Chaos cover thumbnail

    So we’re glad to present our 23rd title, Managing Chaos: Digital Governance by Design. It’s the “not a UX book” that UX people should read—as should their bosses. Because, as Peter Morville says, “You can’t get user experience right if your governance model is wrong.”

    We’re also thrilled that were finally able to convince Lisa Welchman to write about her work. She’s been tackling governance issues for her entire career, and now is the perfect time for her book to debut, as designers care more about governance and decision-makers are grasping for ways to get better returns on their design investments.

    As with all of our books, Managing Chaos is available in a loverly paperback and four DRM-free digital versions (PDF, MOBI, ePUB, and DAISY). Purchase it directly from us, or O’Reilly or Amazon.


    Peak empathy? No, Practical Empathy!

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    Practical Empathy cover thumbnailGiven that Indi Young and I first began discussing her new book idea many, many years ago, Practical Empathy: For Collaboration and Creativity in Your Work was a marathon in the making. Even the last mile proved to be full of unexpected (and unpleasant) challenges.

    So I’m thrilled (and relieved) that, as of today, Practical Empathy is finally available! And not just in paperback; like all of our books, it’s also available in DRM-free PDF, MOBI, and ePUB formats. Learn more at the book’s site, where you can sample the table of contents, illustrations, FAQ, and read testimonials like this one from Karen McGrane:

    Your product design should be informed by a deep understanding of user goals. In Practical Empathy, Indi outlines a way of working that goes beyond data-driven research methods to deliver genuine empathy for the people who use the things we make.

    By the way, I know what you’re thinking: everyone’s talking about “empathy” lately. Are we at the point of having reached peak empathy? The answer really depends on what we mean by the word.

    And Indi’s take on empathy is quite different than what you might assume:

    This book is not about the kind of empathy where you feel the same emotions as another person. It’s about understanding how another person thinks—what’s going on inside her head and heart. And most importantly, it’s about acknowledging her reasoning and emotions as valid, even if they differ from your own understanding. This acknowledgment has all sorts of practical applications, especially in your work. This book explores using empathy in your work, both in the way you make things and the way you interact with people.

    Yes, we all could stand to be more empathetic in the ways we feel about others. But Indi’s book focuses on cognitive empathy, which offers a huge and hugely practical payoff to anyone involved in just about any aspect of design. We hope you’ll enjoy the payoff from reading from Practical Empathy.