Fundamentals Bundle

What this bundle includes:

• Interviewing Users (2nd Edition): Learn to conduct interviews with anyone. And glean rich insights from each user you speak with.
• Mental Models: A roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.
• Project Management for Humans: Estimate and plan tasks, scout and address issues before they become problems, and communicate with and hold people accountable.
• See What I Mean: Learn how to create comics about your products and processes without an illustrator—just like Google, eBay, and Adobe do.
• Service Design: Powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.
• The User Experience Team of One (2nd edition): Whether you want to cross over into user experience or you’re a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.
• The User’s Journey: See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
• Writing Is Designing: This book will show you how to give your users clarity, test your words, and collaborate with your team.

We Need to Talk

Too few teams truly embrace healthy conflict—the secret to building great products—so Joshua Mauldin is writing a book that will teach you how to leverage it with practical, equitable, non-prescriptive methods to craft the best possible version of your product, your team, and even yourself.

This book will give you tools you can use immediately in your next tough conversation. Whether you’re having hard conversations with your boss about a crucial decision, a teammate who makes offensive jokes, or someone who’s underperforming on a team, this book will take the fear out of engaging in conflict.

Design Beyond Devices

Your customer has five senses and a small universe of devices. Why aren’t you designing for all of them? Go beyond screens, keyboards, and touchscreens by letting your customer’s humanity drive the experience—not a specific device or input type. Learn the techniques you’ll need to build fluid, adaptive experiences for multiple inputs, multiple outputs, and multiple devices.

Who this book is for

• Designers navigating the complexities of cross-channel design, driving cohesion across web, mobile, and other device experiences.
• Designers working specifically on heavily multimodal experiences like Amazon’s Echo devices, Google Home, Apple Vision Pro, Oculus Quest, televisions, smart watches, video games, theme parks, and automotive experiences.
• Entrepreneurs and inventors looking to improve their user-centered thinking techniques with tangible frameworks they can apply to product design and engineering efforts immediately.
• Students looking to understand the future potential of human-centered technology

Key takeaways

• Frameworks for researching, documenting, and understanding human behavior and context
• An overview of all input and output modalities mapped against current technologies and accessibility considerations
• Frameworks for delivering complex systems like notifications, interruption models, and multimodal design systems
• Direct guidance on deliverables needed to deliver advanced cross-channel designs
• Ethical frameworks for querying your potential work against potential human impact, and strengthening your product designs in advance to accommodate risks

Product Management Bundle

What this bundle includes:

• Managing Priorities: How to Create Better Plans and Make Smarter Decisions
• Design That Scales: Creating a Sustainable Design System Practice: Learn how to create, manage, and sustain a successful design system.
• Product Management for UX People: Help for designers who seek to understand what it takes to manage products and services.
• Build Better Products: Develop products and features that improve your business’s bottom line while dramatically improving customer experience.
• Validating Product Ideas: Gain the strategy and lean tactics to create an effective user research process from beginning to end.
• The User’s Journey: See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
• Why We Fail: How we can learn from the past to avoid failure ourselves.
• The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs.

Writing Is Designing

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn’t even exist. Words make software human-centered, and require just as much thought as the branding and code. This book will show you how to give your users clarity, test your words, and collaborate with your team. You’ll see that writing is designing.

Who this book is for

• People who make their living writing and leading content strategy for software interfaces, or those who want to transition into this type of role from another writing background.
• Designers and design leaders.
• Product managers, engineers, and executives.

User Research Bundle

What this bundle includes:

• Research That Scales: The ultimate playbook for transforming your research practice, whatever its size or shape, into an impactful and efficient insight-generating engine.
• Mental Models: A roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.
• Interviewing Users (2nd edition): An updated edition of the acclaimed classic
• The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs
• Doorbells, Danger, and Dead Batteries: A diverse compilation of war stories that range from comically bizarre to astonishingly tragic, tied together with valuable lessons from expert user researcher Steve Portigal.
• Practical Empathy: Make better decisions, improve your strategy, and collaborate successfully.
• Build Better Products: Develop products and features that improve your business’s bottom line while dramatically improving customer experience.
• Validating Product Ideas: Gain the strategy and lean tactics to create an effective user research process from beginning to end.
• Eye Tracking the User Experience: A practical guide to research and the first how-to book about eye tracking for UX practitioners
• Remote Research: Learn how to design and conduct remote research studies, top to bottom, with little more than a phone and a laptop.
• Search Analytics for Your Site: How to use search analytics to carry on a conversation with your customers: listen to and understand their needs, and improve your content, navigation, and search performance to meet those needs.
• Surveys That Work: A Practical Guide for Designing and Running Better Surveys

The Product of You

Creative and tech professionals are passionate about applying design and creativity to creating products and solving other people’s problems. But there’s an unknown irony that holds them back – they fail to apply their creative and technical muscles (eg. storytelling, problem solving, critical thinking, research, writing, design, etc) to address problems in their careers. For example, designers often overly design their resume and fail to consider the person who’s actually reading it. Writers often get overly creative when writing their LinkedIn profile and resume, which can backfire as algorithms may surface their profile or application to recruiters and hiring managers.

As a result, many are stuck in unfulfilling jobs, aren’t paid what they’re worth, and lack the confidence to reach their full professional potential. In The Product of You, Sarah Doody teaches you how to have a more fulfilling and successful career by treating it as a designed product.

Digital and Marketing Asset Management

The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.

Life and Death Design

Emergencies—landing a malfunctioning plane, resuscitating a heart attack victim, or avoiding a head-on car crash—all require split-second decisions that can mean life or death. Fortunately, designers of life-saving products have leveraged research and brain science to help users reduce panic and harness their best instincts. Life and Death Design brings these techniques to everyday designers who want to help their users think clearly and act safely.

Content Strategy Bundle

What this bundle includes:

• Design That Scales: Creating a Sustainable Design System Practice: Learn how to create, manage, and sustain a successful design system.
• From Solo to Scaled: Your blueprint for creating and managing a content strategy practice that is sustainable and successful.
• Conversations with Things: Teaches you how to design conversations that are useful, ethical, and human-centered.
• Writing Is Designing: Shows you how to give your users clarity, test your words, and collaborate with your team.
• Digital and Marketing Asset Management: For digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.
• Managing Chaos: Digital governance and its transformative power to support creativity, real collaboration, digital quality, and online growth.
• Content Everywhere: Stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
• Strategic Content Design: Tools and Research Techniques for Better UX: Get a toolbox with hard-won methods, best practices, and proven tips for conducting quantitative and qualitative content-focused research and testing.