Our Company
We connect people interested in designing better user experiences with the best expertise available—in the formats that make the most sense, and in ways that demonstrate the value of UX.
As UX becomes mission critical for more industries, organizations, and people, we expect to be there—as a trusted source of really helpful, really valuable expertise that helps make sense of user experience design. Here are the ideas that are driving Rosenfeld Media:
We don’t publish books; we publish expertise.
We started with books, expanded to teaching and consulting, and continue to explore new ways to get you the best UX expertise. We’re format-agnostic; we just want to make sure you have what you need in the ways you need it.
We try to make sense of user experience.
User experience is an overwhelmingly large, dynamic field. Like you, we’re trying to make sense of it. Identifying experts and publishing a library of books is our effort to define user experience and make its incredible value more accessible for you.
We take our own advice.
We’re very serious about the experience we deliver to you—from our and award-winning book covers, to the value of our Twitter feed.
We want to be an indispensable part of the conversation.
The best outcomes are driven by discussion, not monologue. Regardless of its format, we strive to make our expertise generate momentum in the user experience community’s dialogue.
We do what we do by staying small and nimble.
What it means to be an expertise-centric business is different from what it was five years ago—and from what it will be in five years. We see ourselves as infrastructure—and just enough—to make sure the best UX expertise gets to market in the ways that make sense today.
We don’t do things a certain way because they’ve always been done that way.
It’s become incredibly easy and inexpensive for organizations to experiment, make mistakes, and learn from them. So there’s no excuse for being held hostage by legacy systems and thinking. We’ll keep trying out new ideas so we can do our best at providing UX expertise.
We’re truly convinced that good UX will make the world a better place.
User experience humanizes technology and information—and Rosenfeld Media helps people all over the world create better user experiences.
