NEW BOOK! Stop Wasting Research by Jake Burghardt

Practical Empathy

Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.

Available from Audible and other major audiobook sellers.

Designing Agentive Technology

Advances in narrow artificial intelligence make possible agentive systems that do things directly for their users (like, say, an automatic pet feeder). They deliver on the promise of user-centered design, but present fresh challenges in understanding their unique promises and pitfalls. Designing Agentive Technology provides both a conceptual grounding and practical advice to unlock agentive technology’s massive potential.

Living in Information

Websites and apps are places where critical parts of our lives happen. We shop, bank, learn, gossip, and select our leaders there. But many of these places weren’t intended to support these activities. Instead, they’re designed to capture your attention and sell it to the highest bidder. Living in Information draws upon architecture as a way to design information environments that serve our humanity.

DesignOps Bundle

What this bundle includes:

Blind Spot

Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers.

In Blind Spot, you’ll learn how exceptional organizations—from Disney to Instagram—innovate and sustain valuable, productive customer relationships. Blind Spot’s lessons deliver a groundbreaking perspective shift and win-win approach for your customers, your business—and even your shareholders.

Usable Color

Color permeates design. Yet color training is typically limited to color theory, marketing, and limited accessibility issues, leaving its full power unrealized. Color can reduce cognitive load, turn data into quantitative or qualitative knowledge, and help users make better decisions.

Just as the right chart type helps tell an honest data story, the right colors can make data visualization and software more usable. With this book (or workshop), designers will better:

  • Understand the specific ways color conveys information.
  • Apply color usability guidelines (including data visualization for the color-blind).
  • Reduce confusion and improve decision-making for users.
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The Mobile Frontier

Mobile user experience is a new frontier. Untethered from a keyboard and mouse, this rich design space is ripe with opportunities to invent new and more human ways for people to interact with information. The Mobile Frontier will help you navigate this unfamiliar and fast-changing landscape, and inspire you to explore the possibilities that mobile technology presents.

Figure It Out

Information is easy. Understanding is hard.

From incomprehensible tax policies to confusing medical explanations, we’re swamped with information that we can’t make sense of. Figure It Out shows us how to transform information into better presentations, better meetings, better software, and better decisions. So take heart: under the guidance of Anderson and Fast, we can, in fact, figure it out—for ourselves and for others.

Who this book is for

  • Mid-career professionals who are ready to think more critically about how they work with information.
  • Product Managers, Software Engineers, Project Managers, Content Strategists, Product Strategists.

Sentient Design

Sentient Design is the already-happening future of intelligent interfaces—experiences that feel almost self-aware in their response to user needs. These are AI-mediated experiences that adapt to humans, instead of making us adapt to them. Sentient Design moves past static info/layouts and embraces UX as a radically adaptive story, experiences that are conceived and compiled in real time based on your intent in the moment.

This book explores the AI-powered opportunities that lie beyond the chatbot—and that will animate the next generation of our craft. This transition demands fresh perspective, technique and process. It also introduces new challenges and dangers. Sentient Design provides a framework for conceiving, exploring, and delivering this new kind of experience.

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Fundamentals Bundle

What this bundle includes:

  • Interviewing Users (2nd Edition): Learn to conduct interviews with anyone. And glean rich insights from each user you speak with.
  • Mental Models: A roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.
  • Project Management for Humans: Estimate and plan tasks, scout and address issues before they become problems, and communicate with and hold people accountable.
  • See What I Mean: Learn how to create comics about your products and processes without an illustrator—just like Google, eBay, and Adobe do.
  • Service Design: Powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.
  • The User Experience Team of One (2nd edition): Whether you want to cross over into user experience or you’re a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.
  • The User’s Journey: See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
  • Writing Is Designing: This book will show you how to give your users clarity, test your words, and collaborate with your team.