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Storytelling for User Experience

storytelling for ux spot image

Crafting Stories for Better Design

By Whitney Quesenbery & Kevin Brooks

Published: April 2010
Paperback: 298 pages
Paperback ISBN: 978-1933820-47-7
Ebook ISBN: 978-1933820-03-3

We all use stories to communicate, explore, persuade, and inspire. In user experience, stories help us to understand our users, learn about their goals, explain our research, and demonstrate our design ideas. In this book, Quesenbery and Brooks teach you how to craft and tell your own unique stories to improve your designs.

We all use stories to communicate, explore, persuade, and inspire. In user experience, stories help us to understand our users, learn about their goals, explain our research, and demonstrate our design ideas. In this book, Quesenbery and Brooks teach you how to craft and tell your own unique stories to improve your designs.

Testimonials

Table of Contents

Foreword by Janice (Ginny) Redish
Chapter 1: Why Stories?
Chapter 2: How UX Stories Work
Chapter 3: Stories Start with Listening (and Observing)
Chapter 4: The Ethics of Stories
Chapter 5: Stories as Part of a UX Process
Chapter 6: Collecting Stories (as Part of Research)
Chapter 7: Selecting Stories (as Part of Analysis)
Chapter 8: Using Stories for Design Ideas
Chapter 9: Evaluating with Stories
Chapter 10: Sharing Stories (Managing Up and Across
Chapter 11: Crafting a Story
Chapter 12: Considering the Audience
Chapter 13: Combining the Ingredients of a Story
Chapter 14: Developing Structure and Plot
Chapter 15: Ways to Tell Stories
Chapter 16 Try Something New

FAQ

These common questions about storytelling and their short answers are taken from Kevin Brooks & Whitney Quesenbery’s book Storytelling for User Experience. You can find longer answers to each in your copy of the book, either printed or digital version.

  1. Why stories in user experience design?
    Stories have always been part of user experience design as scenarios, storyboard, flow charts, personas, and every other technique that we use to communicate how (and why) a new design will work. As a part of user experience design, stories serve to ground the work in a real context by connecting design ideas to the people who will use the product. This book starts with a look at how and why stories are so effective.
    See Chapters 1 and 2.

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