Research is about meeting users where they are. But what if we’re building products for customers who don’t spend their lives on Zoom and Google calendar? How do you reach users who are hard to reach in the post-pandemic world? Join Prayag Narula, CEO & CO-Founder of Marvin, and Abhinav Krishna, Design Manager at Razorpay, the $7.5 Billion fintech behemoth, as they discuss how Razorpay is operationalizing user research at scale in the Indian SMB sector and applying it to their product design process.