How do we build genuine relationships with our cross-functional partners? How does that improve decision-making and build honest collaboration? We do it by building our trust muscle! Start by assuming good intentions, and then truly involve everyone in the design process. Working together builds trust and fosters strong relationships. And the more trust we build, the more we are able to have healthy debates, prompting us to better and better solutions. Because we trust that we all want the same results, we can be clear and direct with each other, and finally, we can be brutal prioritizers because we’ve spent a lot of time building our relationships. Trust is magic!