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Harnessing AI in UXR: Practical Strategies for Positive Impact

Join Savina Hawkins as she presents a focused exploration of large language models in User Experience Research (UXR). This talk zeroes in on practical, actionable strategies for leveraging these advanced AI tools to enhance UXR outcomes. Savina will discuss the dual nature of large language models, illuminating their potential to both revolutionize and challenge UXR practices. Attendees will learn to identify and mitigate risks while maximizing the benefits of these models in real-world scenarios. The session promises a clear, concise roadmap for UX researchers to effectively integrate large language models into their workflow, ensuring positive, impactful results.