Aditi Ruiz is a design leader and researcher exploring the future of the human experience in digital spaces. She has worked on product strategy and led design services teams working for Fortune 500 companies and Startups in the media, financial data, healthcare, and education industries. She works as a product strategy consultant advising early-stage companies to achieve product/market fit through a user-centered approach. She is also a diversity and inclusion advocate, contributing to mentorship and women in leadership programs. She regularly speaks and writes about user experience design, design futures, and digital culture.