Gary Carlson
Principal, Factor Firm, LLC

Gary helps organizations from small local businesses to Fortune 100 companies boost revenue, customer satisfaction and efficiency via well executed information and knowledge management initiatives. Bringing over 20 years of experience as a taxonomist, consultant, and information strategist to every project, Gary’s current focus is helping companies develop their information infrastructure to deliver business success and satisfy customer goals. He keeps a weather eye on content strategy, IA, and UX – sea kayaking when possible.