Mujtaba is a strategist and researcher committed to solving business challenges through deep human understanding. An anthropologist by training, he has worked in London, Amsterdam and New York leading strategic research projects. He specialises in working with tech companies, conducting in-person research all over the world. His recent clients include established tech giants such as Instagram, Meta Reality Labs and Google—as well as newer startups in cybersecurity and biotech. In his downtime he likes to train Muay Thai and write about culture, technology and strategy for his weekly newsletter MEGALITH.