Expert Panel: The Principles of Research Repository Design
Lots of effort in research is lost after it’s published. The problem is not the value of the insights but that the findings are fragmented across wikis, research repositories, and random folders in the cloud.
Hear our expert panel share how they have designed research repositories that have succeeded at scale. Our all-star panelists will spend 30 minutes sharing their insights, followed by a Q&A session in Slack!
You’ll hear from:
- Matt Duigan, Product Manager at Microsoft
- Andrew Michael, Founder at Avrio Research Repository
- Dr. Emily DiLeo, Archivist and Repository Designer
Insights-Driven Product Strategy: Get your Research to Count
In this talk, Johanna Kollmann will discuss how true insights can inform product strategy, with direct impact on the roadmap and metrics. Drawing on her experience as a research lead and product manager, Johanna will share case studies and tools that are relevant for researchers, designers, and product leaders.
Stick around to join the conversation and ask Johanna your questions during our post-session Q+A, moderated by Christian Crumlish.
Scaling Research Via an Ops First Model at Clever
In this Q&A session, we’ll hear how Liza Pemstein, Research Operations Manager at Clever, built a robust research practice at one of the fastest-growing EdTech companies. Identifying the friction in the process experienced by design, product, engineering, and marketing, Liza has streamlined and scaled research. She’ll share how she got started, what she’s learned and what she’s excited about in 2023!
Are My Research Findings Actually Meaningful?
You should not be doing research for the sake of doing research. Research takes time and needs to be well throughout. More importantly, you need to determine if your findings are actually meaningful to the organization. In this session we will look at the idea of statistical significance and meaningfulness when reporting research findings.
Research is Only as Good as the Relationships You Build
Without relationships, qualitative research findings will be filed away and forgotten. By focusing on two core types of relationships, researchers can make their findings relevant and impactful. First, researchers must build trusting relationships with those they aim to learn from: clients of government programs, frontline workers, and community-based organization staff. And in order to do anything with the collected data, researchers must also build relationships with those who have the authority to actually improve the government programs and systems. In this session, speakers will share how they’ve realized the full potential of research through building authentic, trusting relationships to influence change.
When Thought-worlds Collide: Collaborating Between Research and Practice
More and more researchers with no business or product backgrounds are in product research. In the day-to-day industry practice, we are called to march towards the same goal despite our different ways of knowing, talking, and past experiences. Failing to do so could lead to missing opportunities for innovation, reinventing the wheels, and building products that may pose risks to society.
When ‘thought worlds’ collide, what can we do to better understand and support each other? This talk answers the question by taking a closer look at the differences and similarities between research and practice, and offering lessons learned about communication and collaboration within diverse product teams made up of a mix of academic and professional disciplines.
What Role(s) Can Research Play in Responsible Design?
Netflix’s documentary “The Social Dilemma” shined a harsh spotlight on how design patterns and advertising targeting developed to encourage engagement and tailor content to users’ preferences have dangerous, far-reaching consequences. We will discuss:
- What role can researchers play in mitigating negative social and personal impacts during the design process?
- If we discover evidence that a design solution to a business goal negatively impacts customers’ lives, how might we help our design and product partners consider a different solution?
- What is the responsibility of researchers to determine how products we’ve already launched affect our customers’ lives?
Get The Most Out Of Stakeholder Collaboration—and Maximize Your Research Impact
Over the last few years, our simple five-step framework has made it possible to grow our research efforts’ impact and scale. It’s also helped us shift organizational mindset, establishing Research & Insights team as a trusted and desired partner in key business, product, and design decisions. Whether you do research with customers or need to map out your stakeholder universe to be most effective and increase your work’s impact, we hope this framework will help you achieve your goals!
A Genuine Conversation about the Future of UX Research (Videoconference)
If you’ve followed LinkedIn of late, it’s clear that UX researchers are frustrated. They feel their work is undervalued, their strategic contributions are marginalized, and their jobs have been made redundant. Multiple fingers have been pointed in multiple directions, and—as you’d expect from social media—the discussion has often ended up in a decidedly sour place.
In light of The big design freakout and the UX research reckoning, there is an important conversation to be had about the changing roles of research, design, and product, and where we go from here. In light of this, Rosenfeld’s Advancing Research community is hosting a panel of respected, collaborative, and opinionated experts from the disciplines/functions at the core of this changing dynamic: Jamika Burge, Teresa Torres, Robert Fabricant, Noam Segal, and Peter Merholz—to stop litigating the past, and engage in a positive, constructive conversation about the future of UX research.
Panelists: Jamika Burge, Robert Fabricant, Noam Segal, Teresa Torres
Moderated by: Peter Merholz
Engaged: Designing for Behavior Change with author Amy Bucher
Amy Bucher is Chief Behavioral Officer at Lirio at Mad*Pow and author of our newest book, Engaged: Designing for Behavior Change. Amy has a PhD. in Psychology, so you’d be forgiven for assuming that she works in academia. Instead, she ended up at an agency where she focuses on healthcare and the many different motivational factors that are at play in the way people live their lives. In this episode, Amy and Lou Rosenfeld discuss the ethics of data collection, self-determination theory, fitness apps, her new book, and more.
