June 13, 11am ET with Amy Bucher: Organizing Design Research Using COM-B
Want to get people to do something specific? The COM-B model of behavior change, which considers how capability, opportunity, and motivation influence behavior, can be used to structure your research process and organize and interpret results so that you can design an experience that works. We’ll look at some tools to make this happen, including research questions you can modify to assess what facilitates or blocks behaviors, grids to organize your findings, and checklists to select the most effective features for your design.
