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How to Use Self-Directed Learning to Ensure Your Research Insights are Heard and Acted Upon

In our remote world, we as researchers need new ways to help our stakeholders cut through the noise to engage and digest our insights more meaningfully through thoughtful and intentional self-directed learning techniques. In this short session, we will discuss 4 key self-directed learning techniques to help you increase engagement around your insights during our debriefing sessions with your stakeholders.

Disrupting generative AI products with just-in-time consumer insights

Join Katie Johnson, Head of Consumer Insights at PanasonicWELL, to explore the future of developing products and services atop Generative AI technology. This talk will cover how to think about experimenting with users today for use cases that don’t yet exist at scale, and how to bring insightful findings to leadership to make strategic decisions quickly. Katie will shed light on methods and strategies she’s employed in building products with cutting-edge technology throughout her career in agency life, blockchain, Google’s 0 to 1 environment in Assistant, and now at PanasonicWELL.

HCI 2.0: Humanity Deserves the Attention that UX Research has to Offer

Data cannot interpret the world. Only humans can. Because of that, the next evolution of AI requires a more collaborative approach to building systems. And UX researchers are uniquely positioned to build the dream team responsible for managing the data collection required for more responsible AI.

Anthropology and sociology methodologies provide us the framework to interpret human behavior in a way that telemetry can’t. Qualitative research leads to more socially conscious computing decisions that will impact technology companies going forward.

Join this fireside conversation to discover…

  • The power of changing one tiny acronym from “Human-Computer Interaction” to “Human-Centered Innovation”
  • Expert recommendations for building more responsible technology
  • What it will take to build a fundamental practice around collecting and analyzing high-quality data
  • Practical steps you can take today to build ethical products in the future

Connecting the Ops with Jon Fukuda

Ahead of the 2022 DesignOps Summit, Lou speaks with guest Jon Fukuda, a co-founder of Limina where for 18 years he has been delivering UX and technical design to his clients. His focus is on facilitating the implementation of scalable research and design operations. Lou and John discuss the concept of digital transformation and explore what it looks like to walk a client through the difficult terrain of operationalizing their design processes, how to have those difficult conversations surrounding company culture, taking the lead as a change agent, and more.

Jon is co-founder of Limina.co with 20+ years as a User Experience Specialist with a focus on UX Strategy, Design Thinking, and UI Design with experience leading human-centered requirements, strategy, interaction design, testing, and evaluation. Most recently, Jon has dedicated his efforts to Research & Design Operations facilitation for scalable/sustainable human-centered systems.

Meet Martha Dorris, Civic Design Co-curator

Martha Dorris, Founder and CEO, Dorris Consulting International, has almost 34 years of government experience in acquisition, technical and program management to customer experience. Martha has run many government organizations that build and deliver agency and citizen facing programs to deliver government services anytime, anywhere on any device.

Most recently, Martha led and managed GSA’s Office of Strategic Programs where she brought a customer-centric lens to the services and acquisitions they award. In this Rosenfeld Review episode, she takes a dive into her projects at the GSA improving Customer Experience (as opposed to the previous focus on Customer Service), as well as work across the government and her advice for anyone just starting out.

We are pleased that Martha is supporting the curation team for our new Civic Design conference and community, which will be launching soon with our first monthly videoconference.

Rise of the Machines: Talking Tooling with Elizabeth Churchill

How will “smart” technology and AI impact work for humans? Dr. Elizabeth Churchill, director of UX at Google, talks to Lou about how she sees AI providing a creative counterpart to work done by humans, not as a means to supplant it. She discusses the difference between coordination tooling and skills tooling, and how both are primed to be invaluable components of the EUX toolbox.

We’re ecstatic to have Elizabeth as our opening keynote speaker at the 2017 Enterprise UX Conference.

This Game is Never Done: A Chat with Erin Hoffman-John

At first glance, the emerging field of DesignOps doesn’t have much in common with creating video games. Erin Hoffman-John, CEO of Sense of Wonder and Assistant Professor of Carnegie Mellon’s Entertainment Technology Center in Silicon Valley, talks with Lou Rosenfeld about how game designers have a more direct connection to their users, and what that means for UX practitioners.

Erin is one of our speakers at this year’s DesignOps Summit! Stay tuned for details about next year’s conference.

Avoid Harming Your Team and Users: Promoting Care and Brand Reputation with Trauma-Informed UX Practices

Trauma is a pervasive, universal experience – no less than 75% of the world’s population and 90% of Americans report experiencing at least one traumatic event in their lifetime, with four or more being the norm. There are 11 types of trauma, including individual, interpersonal, collective, and historical experiences like cancer, abuse, racial discrimination, and war. It is also experienced second-hand when someone witnesses or hears about another’s traumatic experience.

Without considering the context of trauma, UX professionals may be missing opportunities to gain more customers and allies. Instead, they may be accidentally harming others or pushing them away. This is especially true for researchers, designers, content moderators, customer support workers, and others directly interacting with users and their experiences.

Is your work recreating the dynamics of abuse? And could you be harming not just your users but yourself and your team in the design process?

Trauma-informed technology experts Carol Scott and Melissa Eggleston provide a high-level overview of trauma-informed research and design as well as harmful practices common in the design, product, and tech environments. They give a real-world example of how UX professionals may undermine their own goals by ignoring the context of trauma. Carol and Melissa also discuss how AI and emerging tech could be trauma-informed from conception. Gain a trauma-informed perspective to improve your work and receive resources for further learning.

Takeaways

  • Develop an initial understanding of trauma and trauma-informed approaches, including the theoretical, practical, and research-based underpinnings.
  • Deep exploration of secondary trauma, why it’s relevant for UX professionals, and how to mitigate it for sustainable careers.
  • Apply a trauma-informed approach to AI and emerging technologies research and design.

Design is the Differentiator: Bringing New Design Innovations to a Very Antiquated and Very Large Industry

Technology and design are at the heart of the innovations Compass delivers to thousands of real estate agents. Compass Founder and CEO Robert Reffkin and Sr VP of Design & UXR Greg Petroff chat about the industry and the opportunity for design to make a difference.

  • Learn how technology and design make Compass stand out and deliver digital innovations in a massive industry.
  • Hear about the Compass culture of learning and collaboration that is at the core of high-performing design teams.
  • See how design scales its efforts with the help of product and engineering partners and a powerful set of entrepreneurial principles.

Panel: Collaboration Tools

We have all heard the old saying “communication is key” but as the landscape of technology widens so do the options we have for communication tools using that technology. To talk about the challenges and opportunities that our organizations face when solving the communication conundrum, we have invited three people working in three different areas where communication is key for organizations with designers: research insights, workflow management and design systems management. Facilitated by Abby Covert.