Now published: Research That Scales by Kate Towsey!

Enterprise UX Playbook (Videoconference)

Many of the most successful software development practices — like agile and UX — emerged in the consumer facing private sector. Think Airbnb, Spotify, Uber. But what happens when we try to map those practices onto large enterprises that typically serve internal employees rather than the public? For example, are UX’ers prepared to think about how large systems connect and interact? How about the challenges of HR and roles and responsibilities? Challenges such as these are highly relevant in enterprise spaces, and perhaps even more so in the public sector where systems are often quite old and ways of working have calcified. This talk focuses on “gaps” in Enterprise UX, and how we might seek to close them.

AccessibilityOps: Moving beyond “nice to have”

Accessibility Operations is real, and it’s enabling organizations to make their products and services more inclusive at scale. Join our panel discussion, featuring AccessibilityOps insights from the session’s sponsor, Fable, as well as experts in accessibility and inclusive design from Microsoft and Hilton. We’ll explore how companies are integrating accessibility into their core processes, as well as practical strategies to move beyond compliance and create inclusive experiences for both employees and customers. Bring your questions and discover how to make accessibility a fundamental part of your business strategy!

Unleashing Swarm Creativity to Solve Enterprise Challenges with Surya Vanka

Surya Vanka, speaker at the upcoming Design at Scale conference, joins Lou to discuss “Design Swarms,” which he’ll also cover during his conference presentation. Surya shares his experiences working to solve major social problems like gender discrimination and the opioid crisis through design thinking exercises. He also discusses ways leaders can step back to create more value from the “swarm.”

Surya recommends:
Design for the Real World: Human Ecology and Social Change by Victor Papanek

Enterprises, even those with mature design practices, find it difficult to tap into the creativity of all of its workforce. Yet unleashing that broad creativity is now needed more than ever as success of teams depends on having the nimbleness of an ant farm to adapt and find their way around obstacles. Enterprise design processes, systems and ops are often tied to old top-down command/control organizational models. Design Swarms is an approach that has been used and adopted by teams within companies like Amazon, Amgen, Autodesk, Callison, Deutsche Bank, Lilly, T-Mobile, Microsoft, and REI to unleash swarm creativity at scale.

How Your Organization’s Generative Workshops Are Probably Going Wrong and How to Get Them Right

Generative workshops are a critical generative component of any product development process. But in my 20+ years conducting product user research, I have seen more product harm come from so-called “workshops” or “design sprints” than good. In this tutorial, I will share more about my experience and what I’ve found are critical components of generative workshops — whether they last five hours or five days.

Contrary to popular belief, a design sprint is a highly structured and carefully designed series of exercises, not a brainstorm, design jam or free-for-all. The whole point is to drive a cross-functional team to the right outcome, and this requires a set of structured exercises which weave the thread of user needs, behaviors and attitudes throughout. This involves more than reviewing the research at the start and then moving on to create without that research in context.

A true design sprint takes us from user insights — even broad user insights — to user-evaluated concepts or designs. The generative phase of a product is deeply impactful, and design sprints are a fantastic tool for driving this needed impact. However, many are practicing brainstorms or design jams rather than true design sprints. One can make a mismatched concept extremely usable throughout the product development process, but that will not remedy the fact that it is not the right concept.
Researchers are ideal design sprint organizers and facilitators, but researchers are sometimes not even considered a critical component of the sprint. It’s important for knowledgeable researchers to drive design sprint impact.

Enterprise UX and Storytelling: A Chat with Dan Willis

Everyone has a story to tell, and UX practitioners are no exception. Lou talked with seasoned UX consultant Dan Willis about his role as the Storytelling Curator at the Enterprise UX Conference. Dan discusses the process that speakers go through to join the pantheon of past Enterprise UX Conference Storytellers – and how you can be part of this amazing tradition.

Theme 3: Through the Looking Glass – The Outsider’s Perspective on the Enterprise

When in-house resources can’t keep up with demand, we often turn to external help. Sometimes, such relationships are love stories that produce beautiful and successful experience babies. But sometimes they lead to tension. 

In Theme 3, we will hear from leaders at Salesforce and Mastercard who have both in-house and agency experience under their belt, as well as consultants from three different countries who know enterprises like the back of their hands. They will discuss what enterprises can learn from agencies and vice versa, and teach specific tactics they have developed to get the most out of outsider/insider relationship.

Design in Product — Conference Curator Christian Crumlish

Lou sits down with Christian Crumlish, a product and UX leadership consultant at Design in Product, where he also hosts a product/UX community. Together they discuss the challenges that Design and Product traditionally have faced. They explore the intersection of these two functions and the need for a long overdue conversation: how Design and Product can be better partners. Christian is named as the curator of the newly announced Design in Product conference, hosted by Rosenfeld Media on December 6, 2022. They go on to discuss how this event will help designers and researchers better understand the challenges that product people face in order to improve their working relationship.

The Trials and Tribulations of Directors of UX (Videoconference)

Directors of UX are navigating an overwhelming set of explicit and implicit expectations in their work, leading to frustration, anxiety, burnout, and leaving the field altogether. In this freewheeling discussion with guest Peter Merholz, organizational consultant and leadership mentor, we’ll address how we got into this situation (layoffs requiring those who remain to manage more people; botched agile transformations requiring UXers to lean into product management; immature organizations not knowing how to value the work), and identify paths forward out of this mess.

DesignOps as Service: Talking Adaptive Mapping with Michael Polivka

To most designers, DesignOps sounds like a necessary evil. But not to Michael Polivka, Chief of Staff for Experience Design at Autodesk. Michael talks with Lou about how DesignOps actually serves product teams. And how adaptive modeling and radical prioritization from the top down can make design scalable in an enterprise environment.

State of DesignOps 2021: Where Careers in Design Lead Today

Angelos Arnis is a strategic designer focusing on delivering experiences with humane principles. For the past 10 years, he has been working with product/service companies and startups, both in early and high growth stages.

Angelos is currently changing the ways of working at Posti Group, Finland’s postal service. He is a co-founder at Joint Frontiers, and a co-host of ‘Human, the designer’. Additionally, he is a community organizer at IxDA Helsinki, as well as an alumnus organizer of Joint Futures, DSCONF, & Junction Hackathon. In his free time, he enjoys making music, and playing computer games.

In this talk, Angelos discusses the State of DesignOps 2021 Global Report, and will be sharing this information during this year’s DesignOps Summit 2021 on September 29 – October 1. Angleos began his journey to better understand how one can position their career in design, which then led to exploring more questions that can present a wider range of answers on the subject.

The quantitative data collected for the report was done in the form of surveys, and Angelos has provided us with valuable insights around the state of design operations. Additionally, he will present relevant qualitative research during this year’s summit program. Some highly-anticipated questions Angelos answers in this podcast include:

1) What DesignOps career opportunities are available to professionals in the field?
2) What ladder-climbing opportunities currently exist in design?
3) How would you describe the positioning of typical design practices?
4) What surprises you most about the commonalities you’ve identified?