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(Remote) Service Design: A Transformation Case Study

Alana Washington will illustrate how rapid iteration, 100s of virtual post-its, and a bit of design therapy helped transform our service model during a global pandemic.

Ahead of Competition: Learn What UX Benchmarking Can Do for Your Business Today

In our session we will deal with efficient and fast possibilities of UX measurement. Does the web presence or app look attractive and inspiring to new and established users? What are the strengths and weaknesses compared to the competition? We will present insights from our UX Online Benchmarking, which show that the implicit first impression is decisive. Get first insights about the eCommerce, insurance, and travel industries!

Leveling-Up: A Single-Player’s Guide to the DesignOps Team-of-One

Design operations is not for the faint of heart. In many ways, design operations for the team-of-one is a choose-your-own-adventure game; it’s essential to choose your own path in this new discipline. In this session, you will learn about the challenges encountered, and lessons learned from the perspective of a single-player design operations manager at EA, one of the largest gaming companies in the world. You’ll walk away from this talk with a strategy guide on how to navigate design operations in your organization, and the methods and best practices you can use to be a resilient team-of-one.

AI as Infrastructure

Dan Hill is the director of the Melbourne School of Design at the University of Melbourne, and author of Dark Matter and Trojan Horses: A Strategic Design Vocabulary and Designing Missions. And he’s the opening speaker at the inaugural Designing with AI 2024 conference, where he’ll be presenting ā€œDesigning for the Infrastructures of Everyday Lifeā€.

Like it or not, AI is a growing part of our infrastructure—not just the infrastructure of our phones, our computers, and the internet—but that of our physical world. It’s increasingly used to support the very fundamental systems that maintain our cities, hospitals, utilities, and educational systems. On some levels, this is cause for concern. After all, we’ve seen other implementations of AI (think riding-sharing services) that have not lived up to their promise but have instead aggravated some of the problems they sought to address.

Dan is a big-picture guy with an ability to draw principles from history and other sectors. He understands that utilizing AI is inevitable. The challenge is recognizing the interconnectedness of our various systems and working together to build infrastructures that truly create better life experiences for all.

What You’ll Learn from this Episode:

  • The many facets of infrastructures
  • How AI is currently being used and how it might be used in the future to support our infrastructures
  • Why ride-sharing is not exactly an AI model worth repeating
  • Why the Japanese and Finnish models work well in those environments but aren’t necessarily transferable to more diverse cultures
  • Why quality of life will only improve with a more holistic, integrated design approach

Quick Reference Guide
0:37 – Introduction of Dan
3:49 – AI as infrastructure
8:30 – How AI might be used to further support infrastructure systems
12:09 – Will the impact of AI actually make life better?
18:59 – Plug for Managing Priorities by Harry Max. Get 15% off!
20:15 – The metaphor of designing looking through a lens and technology’s impact on the material world
26:16 – Helpful models – the Japanese and Finnish cultures
31:52 – Dan’s gift to the audience

Solving Big Problems: Examining the Value of Creativity and Diversity with #EX19 Curator Dave Sifry

Dave Sifry is one of our curators for this year’s Enterprise Experience 2019 Conference – the 5th edition, which will be more focused on cross-functional collaboration. Dave brings a background in computer science, has launched and advised an impressive variety of startups, and now works in the Bay Area with a focus on organizational design.

After getting a computer at the age of 9, Dave realized he was hooked on programming, and the joy of figuring out problems to help create solutions for products and companies. After founding several companies and learning from both mistakes and failures, Dave shares the insights he gained from those experiences. From how creativity in an institution can create more innovation company-wide, to the importance of team diversity, Dave brings a wide range of perspectives to this year’s conference curation team.

ā€œCould you make it worse?ā€ Redesigning HealthCare.gov

A self-described ā€œfailed architect,ā€ Sha Hwang joins Lou to discuss the challenges of scale when merging two companies, and his journey from Trulia and Stamen Design to being part of the team that rescued Healthcare.gov and, subsequently, founding Nava, a public benefit corporation formed during those efforts.

Sha Recommends:
Civic Technologists Practice Guide www.amazon.com/Civic-Technologis…ide/dp/1735286508

Sha will be speaking at Design at Scale 2021 this June 9-11. rosenfeldmedia.com/design-at-scale…/the-lost-year/

About Sha’s talk, The Lost Year: The pandemic made it painfully clear that the failure of critical public services causes real harm, both physical and financial. Our healthcare system is being overwhelmed, millions are pouring onto unemployment, and we’ve seen an unprecedented number of people trying to access government programs. It has never been more important for government services to be simple, effective, and accessible to all, yet we’re far from that vision today. In this talk, Sha Hwang, co-founder and chief operating officer of Nava Public Benefit Corporation, will discuss the opportunities designers have to build government services that prioritize equity and resiliency—and the responsibility that comes with designing systems that serve millions of people.

Jenae Cohn on Designing for Learning

Jenae Cohn is executive director at the Center for Teaching and Learning at UC Berkeley and, along with Michael Greer, author of the new book Design for Learning: User Experience in Online Teaching and Learning. Jenae and Michael’s book helps designers create compelling educational content. Think of it as required reading for anyone designing an online course, webinar, training, or workshop.
Designing a platform intended to educate goes beyond traditional UX design.

Jenae’s book does the following:
• Looks at the science behind learning and articulates how to help someone be a learner
• Helps designers understand the complex array of needs that learners have and create more purposeful learning experiences

Learning is motivated by social interactions and emotions. In fact, the learning process is typically social, and most are motivated knowing that they’re not learning in isolation but in or for community. Designers should capitalize on these motivations.

Tips for making online learning more social:
• Take ā€œtemperatureā€ checks throughout the course – for example, a poll or quiz
• Allow comments on shared artifacts and shared annotation
• Prompt discussions and assign roles if needed
• Remember that a webinar will not necessarily create a social experience

As designers get started on creating online instructional material, Jenae reminds them to be kind to themselves. After all, designing for learners is an iterative learning process. Also, it’s critical to create checkpoints and opportunities along the way to garner feedback. With the aid of Jenae and Michael’s book, we can depart from the days of dull online courses and make them truly vibrant spaces of growth.

What you’ll learn from this episode
• Why typical online learning platforms are so dull and what can be done differently to make them more engaging and compelling
• How instructional designers and UX designers can learn from one another
• How designers can make online learning more social
• How designers can know if they’re meeting their goals

Quick Reference Guide
[0:00:21] Introduction of Jenae Cohn
[0:01:41] Design for Learning – Why we need a UX book for learning/teaching products
[0:05:17] Why UX designers may be surprised by what they didn’t know about designing with learning in mind
[0:08:58] What instructional designers can learn from UX designers
[0:12:14] Hybrid environments in learning products
[0:15:07] DesignOps Summit – Oct 2-6, 2023 rosenfeldmedia.com/designopssummit2023/
[0:16:13] Learning is social – how to help online learners stay engaged
[0:24:58] How a designer can determine if their learners have had a good outcome
[0:30:40] Advice for designers moving into the learning design space
[0:33:29] Jenae’s gift to listeners

There is No Playbook: Leader as Coach During Challenging Times (Videoconference)

Managing others is hard work. Even in the best of times our talent may be restless, anxious, or disengaged. Whether conscious of it or not, people are motivated by opportunities to grow through a sense of purpose in what they do, a sense of autonomy in how they do it, and a sense of achievement for what they get done. When these needs are ignored or the opportunities don’t exist, people management can get even harder.

If you struggle at times to engage effectively with your direct reports, or if you want to amplify your ability to support them on their professional journey, taking a coaching approach can help. Coaching is a mutually empowered and collaborative way to guide individual growth. It is fundamentally discovery-driven, not expertise-driven, so ā€œthere is no playbookā€.

Session participants will gain an understanding of how coaching differs from mentoring or advising and explore a set of basic coaching tools for improving communications, results, and accountability with their direct reports. They may also discover that these very skills can also improve engagement with peers and clients.

 

Redefining actionable insights with Brianna Sylver

Brianna Sylver, founder of Sylver Consulting and speaker at the upcoming Advancing Research conference (March 30-April 1, NYC), joins Lou to break down the importance of insight. At its core, insight is about shifts in perspective and can come from anywhere—user research, market research, psychology, mining big data; according to Brianna, it doesn’t really matter. Rather, she emphasizes the importance of capturing all the threads in one container. Lou and Brianna dive into what an insights container can look like, and best practices for making insights actionable.

Brianna’s shoutouts: Heather Dominick, her business mentor, and the impact of her work with ā€œhighly sensitive entrepreneursā€, and Dr. Elaine Aron’s work on ā€œthe highly sensitive person.ā€

HITS, Microsoft’s internal human insight system: From research library to living body of knowledge (Videoconference)

Imagine a workplace where every research request you receive takes into account what your organization already knows. Product teams have the answers to common UX questions at their fingertips, and finding insights has become second nature to everyone. You rarely wonder whether the insights you find are still true because other researchers are always adding new evidence that supports them. In this session we discuss HITS, the human insight library Microsoft uses internally to achieve these goals, and the culture we’ve been working to develop around its use.