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Quantitative Qualitative
Research Bridge

A Rosenfeld Community interest group

 
 
 

Welcome to our QuantQual interest group—the Rosenfeld Community’s dedicated interest group for researchers who are passionate about how insights are powerful when they’re grounded in both quantitative and qualitative data.

Our mission is to facilitate and strengthen cross-disciplinary collaboration, communication, and working relationships between all data practitioners (data science, analytics, UX research, market research, quantitative, qualitative and hybrid approaches), through community building and sharing of best practices.

This interest group takes place in the Rosenfeld Community Slack workspace. Join us in the channel #quant-qual-bridge!

If you’re not already a member, click here to join the Rosenverse and receive access to our Slack workspace of more than 12,000 UXers as well as monthly videoconferences led by great guest speakers like Joshua Noble and Mike Oren. We’ll email you reminders to register the week of each call, in addition to featuring these sessions in our biweekly newsletter—The Rosenfeld Report.

Meet our QuantQual curators

Dr. Paula Bach is a curator for the QuantQual Bridge interest group within the Rosenfeld Community and a Research Manager at Microsoft leading the Data Cloud Studio Research team. Her career has spanned over a decade producing and evangelizing customer insights to help teams make more human-centered product decisions. She earned a PhD in Human Computer Interaction at the College of Information Sciences and Technology at Penn State University. During her career at Microsoft she has helped shape code review and software diagnostic experiences in Visual Studio, documented workflows of data scientists, data engineers and data analysts for Power BI and Azure Data Factory, studied launching and switching efficiencies in Windows, and helped make the web better through improved browser experiences. She currently manages a team of researchers making the lives of data professionals better across an ecosystem of data products and services.

Dr. Iulia Cornigeanu is a curator for the Quant/Qual Bridge interest group of Rosenfeld Community. After a decade spent in the market research industry (where she specialized in brand and customer experience projects across different industries and territories), Dr. Iulia Cornigeanu smoothly transitioned to the UX realm, currently working as Principal User Researcher at Dunelm. With a deep passion for mixed methods and user-centered design (UCD), Iulia is focused on bridging the gap between data and human stories.

Not a member of the Rosenverse? Here's what you're missing out on...

  • Access to our monthly videoconferences and recordings of hundreds of past calls featuring speakers like Victor Udoewa, Sheryl Cababa, and John Maeda
  • A selection of interest groups to join—ranging from research to climate UX
  • An invitation to join 12,000+ likeminded UXers in our dedicated Slack workspace
  • The Rosenfeld Report, Rosenfeld Media’s bi-weekly newsletter dedicated to filling you in on the latest in UX
  • And more!


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