Opening Keynote: Everything is About to Change: Software as Material with Greg Petroff CXO, GE Digital

Theme 1: How to Succeed when Everyone is Your User

Data Exhaust and Personal Data: Learning from Consumer Products to Enhance Enterprise UX with Sam Ladner, Senior UX Researcher, Amazon

First-time users, longtime strategies: Why Parkinson’s Law is making you less effective at work—and how to design a fix with Fredrik Matheson, Experience Lead, BEKK

Getting Out from Under Everyone: How to Escape the Paralysis of Getting Started with Russ Unger Experience Design Director at 18F

Discussion with speakers and audience, led by Ted Booth, Senior Director of UX, Honeywell

Theme 2: Growing UX Talent and Teams

People + Places + Practices = Outcomes with Adam Cutler, Design Studio Program Director, IBM Design

Developing Experience Teams and Talent in the Enterprise with Karen Pascoe SVP of User Experience, MasterCard

Designing and Driving UX Careers with Ian Swinson Global Head of UX, Anaplan

Discussion with speakers and audience, led by Susan Worthman, Business Design Strategist/Professor, California College of the Arts

Enterprise Storytelling Sessions with Dan Willis (Curator)

Theme 3: Designing Design Systems

Beyond the Toolkit: Spreading a System Across People & Products with Nathan Curtis, Founder, EightShapes

Full-Stack User Experiences: A Marriage of Design and Technology with Dawn Ressel, Experience Design Manager, Intuit

An Organizational Story: Salesforce Lightning Design System with Nalini P. Kotamraju, Senior Director of User Research, Salesforce.com

Discussion with speakers and audience, led by Jack Moffett, Manager Apps Development – GUI, Inmedius, a Boeing Company

Theme 4: The Politics of Innovation

Breaking Out of Ruts: Tips for Overcoming the Fear of Change with Steve Baty, Principal, Meld Studios

Remaking the Making Company: Moving from Product to Experience with Maria Giudice, VP, Experience Design, Autodesk

Priority Zero: Some Things are More Equal than Others with Harry Max, VP of Product and Technology, AllClear ID

Discussion with speakers and audience, led by Richard Dalton, VP, Head of Design, Capital One Commercial Bank

Closing Keynote: Making Sense of Enterprise UX with John Maeda, Design Partner for Kleiner, Perkins, Caufield and Byers