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Navigating the pitfalls of systems thinking in service design

While systems thinking is all hype, a superficial application may jeopardize the value of service design practice. This talk will highlight the hidden dangers of applying systems thinking, with examples of struggles from over a decade of practice experience. To support the ongoing evolution of service design, this talk will share strategies for adopting a systemic approach that amplifies, rather than erodes, the transformative potential of the practice.