Theme 1
Service performance Advancing how service design influences and responds to hard business performance goals such as growth, revenue, cost, or other mission-critical factors. We'll highlight how we can align with performance metrics when creating or continuously improving services.
Theme 2
Organizational performance Navigating tensions related to integrating service orientation into efforts intended to create a high-performing organization. We'll explore how organizations can overcome barriers to the performance of service in new and different ways.
