How to create actionable insight in the face of politics and silos

Three of your research colleagues discussed and defended their respective positions on creating actionable insight in the face of politics and silos. Pariticipants then engaged with them in a discussion and Q&A, facilitated by Robin Beers.

 

“In organizations that may not incentivize informed decision-making, researchers need to study power dynamics, cultivate their political influence, and consistently communicate their value to the business.”

– Sonja Bobrowska

“AI tools will change the way people consume researchers, relying more and more on receiving personalized summaries. This will only exacerbate silos and lead to miscommunication. To avoid this, the best skill researchers can learn is creating compelling visual frameworks rather than weighty reports.”

– Mujtaba Hameed

“The best report and presentation ever do not necessarily mean your findings will be adopted. Insights virtually don’t exist if you aren’t able to make them stick by putting them to work.”

– Josh Morales

 

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October 26, 4-5pm EDT register   How to make UX research leadership more effective
November 9, 4-5pm EDT register   What UX research “maturity” looks like and how we get there