Magdalena Zadara
Head of Product, DigitalService GmbH des Bundes

Magdalena works as Head of Product at DigitalService GmbH des Bundes – the German federal digital service. As a product designer by training, she combines human-centred design with her experience from software teams to develop digital solutions with and for government. As Head of Product, she leads the product management discipline, ensuring teams are well-equipped, skilled and motivated to tackle tough governance setups, while herself contributing to the overall strategy and organizational development of the still young DigitalService. Previously, she served as Product Lead on some of the unit’s first engagements, including digital identity and tax.

Before joining DigitalService, she worked as a product manager and designer at a range of private sector organizations, including a telemedicine start-up, corporate venture builder BCG Digital Ventures and digital agencies.