Tickets now available for Shift UX 2026!

What is Shift UX?

Shift UX 2026 makes the case for a shift in how we think about UX itself — from a job title to a shared toolkit anyone can use to tackle complex, real-world product and service problems. This new hybrid conference will take place September 23–25 in New York City and live online.

What to expect

The conference is organized around four practice pillars: systems-level thinking (Abby Covert), research as strategy (Jemma Ahmed), tooling and AI with humans firmly in charge (Stefanie Hutka), and operations as orchestration (Jon Fukuda). Each pillar will have its own format, diving into the topic at hand. Altogether, they’re the backbone of serious experience work in a moment when roles are blurring and AI is everywhere.

Who is it for?

Shift UX 2026 is for anyone doing the work of shaping products and services — not just practitioners like designers, researchers, and product managers, but the growing number of people doing UX-adjacent work inside traditional domains like health, finance, education, and civic tech. If you’re figuring out how UX gets done in a role or setting that didn’t exist five years ago, this conference is built to help you map that out.

Why you should attend

Titles may be disappearing, but the work — making systems understandable, humane, and effective — matters more than ever, especially as AI gets dropped into already-messy organizations that are simultaneously thinning out their UX headcount. Attend Shift UX 2026 and you’ll leave with a concrete framework for reframing UX as a widely shared toolkit, practical ways to keep human judgment in charge as AI expands, and a community of people working through the same reboot — in public, together, instead of figuring it out alone.

Register by July 29 to take advantage of early bird pricing. More announcements coming soon!