Shahrzad Samadzadeh began her career working in a Materials Science & Engineering research lab. She went on to work as a journalist, managing editor of an arts publication, DJ, and startup co-founder. While running a successful fashion startup, she fell in love with design, then moved to San Francisco and began working as a product and service design consultant for companies ranging from startups to Fortune 100s. Today she tries not to hurt herself while rolling her eyes at ‘design thinking’ and leads an incredibly talented UX and Product Design team at Salesforce.