Kristine Berry is a Design advocate, change agent and leader who is passionate about helping teams enjoy their work, and deliver outcomes that delight users and clients. She has 20 years of experience enabling design practices and people in a variety of IBM roles, including: Enterprise Design Thinking and Agile Transformation, Program/Project Management, Instructional Design, and Client Experience. She began her new role as the IBM Z DesignOps Program Director earlier this year, where she serves as an integration point across the IBM Z Design community, working with leaders to drive forward strategic initiatives and help bridge gaps in Design talent, process, and outcomes.

Jenny Price is a dedicated design leader, designer, strategist, and DesignOps Lead for the Digital Growth & Commerce team at IBM. The Digital Growth & Commerce design team drives innovation at IBM, one of the enterprise digital information technology leaders in the world, and creates the next generation IBM.com experiences to help users while driving business results. This team leads the strategic and implementation direction and design system for IBM.com transforming the way IBM does business digitally across the enterprise.

Jenny has worked professionally within the field of design and innovation development for over a decade for numerous clients dedicated to the healthcare industry, higher education, and more. She has extensive experience leading large-scale distributed design teams and programs. Jenny is an advocate for the design profession and designers serving in numerous national leadership positions within AIGA, the professional association for design.