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Fable

Fable, a leading accessibility platform, is powered by people with disabilities. Fable moves organizations from worrying about compliance to building exceptional and accessible user experiences. The best digital teams work with Fable to make products more accessible for over 1 billion people who live with disabilities.

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Accessibility is an essential aspect of inclusive design that considers the diverse needs of all people, including those with disabilities. Yet, accessibility is often treated as an afterthought, a task to check off, rather than as a process that’s integral to the experience. This session will guide you in moving beyond “fixing problems” to developing thoughtful, sustainable design practices that address and reduce barriers. Discover how building accessible processes that capture dynamic user needs make service design more inclusive and valuable for everyone.

Designing with rigid assumptions often means creating for a narrow set of “typical” users—people who look and think like us. But this mindset risks excluding real, diverse needs, especially those of people with disabilities, one of the fastest-growing population segments. In this talk, you’ll explore the hidden costs of designing systems for templated personas and learn why flexible, inclusive approaches are essential.