Caroline Jarrett is the forms specialist, advising organizations on how to make forms easier to fill in and how to improve websites and business processes that include forms.<\/p>\n
Her research on topics like \u201cHow do people answer questions?\u201d led her to explore the literature on survey methodology, the concept of Total Survey Error, and advising her clients on how to improve their surveys, as well as their forms.<\/p>\n
Caroline has an MA in Mathematics from Oxford University, an MBA and a Diploma in Statistics from the Open University, and is a Chartered Engineer.
\nCaroline is co-author of\u00a0Forms that Work: Designing Web Forms for Usability<\/em>\u00a0(Morgan Kaufmann\/Elsevier) and of\u00a0User Interface Design and Evaluation<\/em>\u00a0(The Open University\/Elsevier).<\/p>\n
Caroline\u2019s website is\u00a0Effortmark.co.uk<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":" Caroline Jarrett is the forms specialist, advising organizations on how to make forms easier to … Continued<\/a><\/p>\n","protected":false},"featured_media":181818,"template":"","acf":[],"_links":{"self":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/speakers\/249386"}],"collection":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/types\/speakers"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/media\/181818"}],"wp:attachment":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/media?parent=249386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}