{"id":264010,"date":"2024-09-04T11:12:17","date_gmt":"2024-09-04T15:12:17","guid":{"rendered":"https:\/\/rosenfeldmedia.com\/?post_type=sessions&p=264010"},"modified":"2024-09-04T12:42:21","modified_gmt":"2024-09-04T16:42:21","slug":"data-driven-design-john-paul-de-guzman","status":"publish","type":"sessions","link":"https:\/\/rosenfeldmedia.com\/sessions\/data-driven-design-john-paul-de-guzman\/","title":{"rendered":"Data-Driven Design with John Paul de Guzman"},"content":{"rendered":"
Being simultaneously data-driven and creative seems paradoxical. So does building statistics into the creative process. John Paul de Guzman has managed to do both. As the founder and chief creative of Frost Design and Consulting Group, and speaker at the upcoming DesignOps Summit, millions of Filipinos have been impacted by their work with major FinTech and telecom projects.<\/p>\n
Much of the UX\/UI talent in the Philippines is self-taught, often struggling with the gap between academic training and industry expectations. To address this, JP developed a systematic approach to training and design processes.<\/p>\n
John Paul and Lou discuss how Frost has embraced data-driven design, which, contrary to the creative chaos one might expect, has led to more efficient workflows and better client outcomes. By integrating tools like Trello and Figma, and leveraging AI for task management, John Paul has significantly reduced administrative overhead. This approach allows designers to focus on their work rather than getting bogged down in busy work. They can track work in real time, eliminating the need for status meetings and improving overall productivity\u2014a win-win for both the team and their clients.<\/p>\n
What You’ll Learn from this Episode:<\/p>\n
Quick Reference Guide:
\n0:13 – Introduction of John Paul
\n2:16 – The path that got John Paul where he is today
\n5:18 – What it means to be data-driven
\n8:39 – Systematizing the data-driven design process by tracking workflows
\n11:58 – Mapping the workflow
\n16:01 – Break
\n18:45 – Tools for probabilistic analysis and managing time
\n24:11 – The level of granularity John Paul\u2019s team tracks
\n25:56 – Handling aspects of work that are more conceptual and difficult to atomize
\n30:46 – John Paul\u2019s gift for listeners<\/p>\n","protected":false},"excerpt":{"rendered":"
Being simultaneously data-driven and creative seems paradoxical. So does building statistics into the creative process. John Paul de Guzman has managed to do both. As the founder and chief creative of Frost Design and Consulting Group, and speaker at the upcoming DesignOps Summit, millions of Filipinos have been impacted by their work with major FinTech … Continued<\/a><\/p>\n","protected":false},"author":150108,"featured_media":264021,"template":"","session-theme":[],"session-type":[874],"rm-permissions":[],"event-type":[],"class_list":["post-264010","sessions","type-sessions","status-publish","has-post-thumbnail","hentry","session-type-podcast"],"acf":[],"_links":{"self":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/sessions\/264010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/types\/sessions"}],"author":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/users\/150108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/media\/264021"}],"wp:attachment":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/media?parent=264010"}],"wp:term":[{"taxonomy":"session-theme","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/session-theme?post=264010"},{"taxonomy":"session-type","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/session-type?post=264010"},{"taxonomy":"rm-permissions","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/rm-permissions?post=264010"},{"taxonomy":"event-type","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/event-type?post=264010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}