{"id":187391,"date":"2023-03-01T14:36:12","date_gmt":"2023-03-01T14:36:12","guid":{"rendered":"https:\/\/staging.rm.gfolkdev.net\/?post_type=courses&#038;p=187391"},"modified":"2024-04-10T09:17:07","modified_gmt":"2024-04-10T13:17:07","slug":"practical-jobs-to-be-done","status":"publish","type":"courses","link":"https:\/\/rosenfeldmedia.com\/courses\/practical-jobs-to-be-done\/","title":{"rendered":"Practical Jobs To Be Done"},"content":{"rendered":"<h4>What you\u2019ll learn<\/h4>\n<p>Learn core concepts of JTBD from a recognized leader through hands-on exercises so you can put techniques to work right away.<\/p>\n<p>After this session you\u2019ll be able to:<\/p>\n<ul class=\"list-ul list-ul\">\n<li>Understand core concepts of JTBD and creating value for customers<\/li>\n<li>Apply JTBD to current projects and efforts at work<\/li>\n<li>Extend the ways in which you view customers<\/li>\n<li>Help your organization shift its mindset<\/li>\n<\/ul>\n<h4>Who should attend<\/h4>\n<p>This workshop is for change-makers of all kinds looking to bring new perspectives and techniques into their organizations. This includes designers, product managers, innovation specialists, marketers, and more who are looking to further understand the concept of JTBD and being able to work with the approach in a practical way.<\/p>\n<h4>What we\u2019ll cover<\/h4>\n<p>SESSION 1<br \/>\n\u2013 Overview and background on core concepts of JTBD<br \/>\n\u2013 Exercises and discussion to understand job statements and formats<br \/>\n\u2013 Finding jobs through research with examples and exercises<br \/>\n\u2013 Discussion, reflection, Q&amp;A<\/p>\n<p>SESSION 2<br \/>\n\u2013 Overview to job maps<br \/>\n\u2013 Creating a job map exercise<br \/>\n\u2013 Finding and prioritizing opportunities<br \/>\n\u2013 Discussion, reflection, Q&amp;A<\/p>\n<p>SESSION 3<br \/>\n\u2013 Extended uses of JTBD, including job stories, value proposition canvas, and more<br \/>\n\u2013 Exercises with job stories<br \/>\n\u2013 Discussion, reflect, Q&amp;A<\/p>\n","protected":false},"template":"","acf":[],"_links":{"self":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/courses\/187391"}],"collection":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/types\/courses"}],"wp:attachment":[{"href":"https:\/\/rosenfeldmedia.com\/wp-json\/wp\/v2\/media?parent=187391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}