I just received my copy of “Why we fail”…. I really like the book. Not only does it perfectly align with my own way of thinking, it also offers tons of new insights. Both of these happen rarely nowadays and almost never together.
I noticed that you indeed included a whole chapter on Final Cut Pro X. Awesome! I’m on page 50 now and like the writing. You found a great balance between being precise and understandable. Did BMW actually come back to you? They’re probably not really excited to become a part of this book 🙂
All the best!
Leave a Reply