{"id":1269,"date":"2023-01-10T17:50:28","date_gmt":"2023-01-10T17:50:28","guid":{"rendered":"https:\/\/rosenfeldmedia.com\/rosenfeld-workshops\/?post_type=workshops&p=1269"},"modified":"2023-04-04T17:41:46","modified_gmt":"2023-04-04T17:41:46","slug":"research-that-influences","status":"publish","type":"workshops","link":"https:\/\/rosenfeldmedia.com\/rosenfeld-workshops\/workshop\/research-that-influences\/","title":{"rendered":"Research That Influences"},"content":{"rendered":"
What does it take to build research into an influential and indispensable fixture of the organization? It\u2019s not just doing the work: these days, technical execution and research capability are table stakes. We need to build a broader understanding of the larger context that research lives in. Leverage lies in the interactions between user context, product team dynamics,<\/strong> and organizational communication and power structures.<\/strong><\/p>\n In this workshop we\u2019ll learn to sense, model, and target key areas for research growth in the organization. Through lecture, individual reflection, group activity, and candid discussion, we\u2019ll review our own team capabilities and the three contexts of concern for our work (user, team, org), then build a plan of action for taking research to the next level of influence.<\/p>\n Target Audience<\/strong> Attendees should be actively undertaking or overseeing research work, and looking to establish a stronger foothold in the organization: we use the existing work for interrogation, exploration, and conversation<\/p>\n Learning Goals and Outcomes<\/strong><\/p>\n Agenda<\/strong> The Role of Research – 1 hour<\/strong><\/p>\n Current Work Activities and Functional Capability – 1 hour<\/strong><\/p>\n Profiling Contexts of Concern: Users, Teams, Organization – 1.5 hours<\/strong><\/p>\n Strategic Opportunities and Potential Plays – 2 hours<\/strong><\/p>\n Close and Wrap up – 30 mins<\/strong><\/p>\n
\nThis workshop is targeted at anyone working the challenge of building out a research practice:<\/p>\n\n
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\nIntro and Warmup – 30 mins<\/strong><\/p>\n\n
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