San Francisco UX Workshop

November 7, 2019

With Kate Rutter

  • We’re bringing UX research expert Kate Rutter to San Francisco in November to teach a day-long workshop. This is a great opportunity to deepen your research skills and learn with peers—not to mention get away from the office.

    Ticket prices go up October 7. Want to bring this workshop in-house to your team? Let us know.

    Who’s teaching and what they’ll cover

    Kate Rutter
    November 7

    Crafting Metrics for UX Success

    Lean strategist with visual communication chops

    Participants will learn the components of a successful metric: how to identify clear, specific, actionable, quantitative, and time-based product metrics. The team will identify the key uses of their product, find the best metrics to measure specific user interactions, outline a plan for instrumenting key interfaces and gain the knowledge needed to track these metrics over time.

    Most company metrics and analytics miss the most important question: “Does our product work for our users?” By adding meaningful metrics for UX success to a design toolkit, teams are better equipped to measure interactions that are core to the product’s purpose. When relevant metrics are used to inform and support design decisions, the results can be both strategic and persuasive.


    Contact us and we’ll be glad to help.

  • What it costs

    $895 per workshop, early bird pricing
    $995 per workshop after October 7
    Groups of 3 or more receive $50 off each ticket when registering as part of the same order.


    8:00am: Breakfast/registration
    9:00am: Workshop starts
    10:30am: Morning break
    12:00pm: Lunch
    2:30pm: Afternoon break
    5:00pm: Workshop concludes

    What you'll get

    • Breakfast, lunch, and snacks
    • Workshop slides and materials
    • Quality time with Kate
    • A free Rosenfeld Media book

    Where it happens

    American Institute of Architects
    130 Sutter Street
    San Francisco, CA 94104

    Need advice about getting there or where to stay? Contact us.

Terms of Service

Group Discounts
Groups of 3 or more receive $50 off each ticket when registering as part of the same order.

By registering for this workshop, you are agreeing to our Terms of Service.

Register now