Practical Jobs To Be Done: A Way of Seeing
with Jim Kalbach
April 23, 2020
We’re bringing Jobs To Be Done expert Jim Kalbach to New York City in April to teach a day-long workshop. This is a great opportunity to deepen your skills and learn with peers—not to mention get away from the office.
Who’s teaching and what they’ll coverApril 23
Practical Jobs To Be Done: A Way of Seeingwith Jim KalbachDesign strategist and author of The Jobs To Be Done PlaybookRegister
Learn core concepts of JTBD from a recognized leader through hands-on exercises so you can put techniques to work right away.
After this session you’ll be able to:
- Understand core concepts of JTBD and creating value for customers
- Apply JTBD to current projects and efforts at work
- Extend the ways in which you view customers
- Help your organization shift its mindset
About the instructor
Jim Kalbach is a noted author, speaker, and instructor in design, customer experience, and strategy. He is currently Head of Customer Experience at MURAL, the leading online whiteboard. Jim has worked with large companies, such as eBay, Audi, SONY, Elsevier Science, Lexis Nexis, and Citrix.
In 2007 Jim published his first full-length book, Designing Web Navigation (O’Reilly, 2007). His second book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation. He blogs at experiencinginformation.com and tweets under @jimkalbach.
Contact us and we’ll be glad to help.
Terms of Service
Groups of 3 or more receive $50 off each ticket when registering as part of the same order.
By registering for this workshop, you are agreeing to our Terms of Service.