Practical Jobs To Be Done: A Way of Seeing

with Jim Kalbach

April 23, 2020

  • We’re bringing Jobs To Be Done expert Jim Kalbach to New York City in April to teach a day-long workshop. This is a great opportunity to deepen your skills and learn with peers—not to mention get away from the office.

    Who’s teaching and what they’ll cover

    jim kalbach
    April 23

    Practical Jobs To Be Done: A Way of Seeing

    with Jim Kalbach
    Design strategist and author of The Jobs To Be Done Playbook
    Register

    Learn core concepts of JTBD from a recognized leader through hands-on exercises so you can put techniques to work right away.

    After this session you’ll be able to:

    • Understand core concepts of JTBD and creating value for customers
    • Apply JTBD to current projects and efforts at work
    • Extend the ways in which you view customers
    • Help your organization shift its mindset

    About the instructor

    jim kalbachJim Kalbach is a noted author, speaker, and instructor in design, customer experience, and strategy. He is currently Head of Customer Experience at MURAL, the leading online whiteboard. Jim has worked with large companies, such as eBay, Audi, SONY, Elsevier Science, Lexis Nexis, and Citrix.

    In 2007 Jim published his first full-length book, Designing Web Navigation (O’Reilly, 2007). His second book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation. He blogs at experiencinginformation.com and tweets under @jimkalbach.

    Questions?

    Contact us and we’ll be glad to help.

  • What it costs

    $895 early bird pricing
    $995 after March 24

    Groups of 3 or more receive $50 off each ticket when registering as part of the same order.

    Schedule

    8:00am: Breakfast/registration
    9:00am: Workshop starts
    10:30am: Morning break
    12:00pm: Lunch
    2:30pm: Afternoon break
    5:00pm: Workshop concludes

    What you'll get

    • Breakfast, lunch, and snacks
    • Workshop slides and materials
    • Quality time with Jim
    • A free Rosenfeld Media book

    Where it happens

    FIT Dubinsky Center
    227 West 27th Street
    New York, NY 10001

Terms of Service

Group Discounts
Groups of 3 or more receive $50 off each ticket when registering as part of the same order.

By registering for this workshop, you are agreeing to our Terms of Service.

Register now!