Helsinki UX Workshops
September 5, 2019
One day, six workshops to choose from. Register here.
Who’s teaching and what they’ll coverSeptember 5
Getting Started with Design Operationswith Dave MaloufConsultant, Coach, TeacherRegister
This workshop helps design leaders and managers apply service design mindsets and methods to their own design organization so they can increase the value their design organization contributes to their larger organization. We will review the makeup of an operational model for a design organization, a canvas for insight discovery of breakdowns in your current operational model, and finally, use service blueprinting to imagine a new holistic design operations model.
If you are in the early stages of implementing design operations practice in your organizations, this workshop will teach you both a broad and flexible definition of design operations as well as tangible activities for how to start.
Customer experiences are increasingly complicated—with multiple channels, touchpoints, contexts, and moving parts—all delivered by fragmented organizations. How can you bring your ideas to life in the face of such complexity?
In this full-day workshop, Patrick Quattlebaum (Harmonic Design CEO and co-author of Orchestrating Experiences), will teach you how to zoom out and help others tackle holistic design challenges. You will practice methods ideal for breaking down boundaries that prevent the implementation of more cohesive, sustainable customer journeys. You will gain confidence to more effectively and efficiently facilitate cross-functional collaboration.
This workshop is an intermediate level workshop intended for practitioners looking to zoom out and practice more holistic design for services and products. It’s especially appropriate for those who work in medium to large organizations that operate in multiple channels and contexts.September 5
Scaling Design with Program Managementwith Jacqui FreyDirector of Design Operations at MailChimpRegister
Design leaders face the challenges of balancing design craft and quality, people management, and cross functional alignment while managing the priorities of the business at the pace of their industry, customer expectations, and competition. Keeping track of everything can be chaotic and an all-encompassing job.
Design Operations is a growing practice within scaled design organizations that helps identify patterns in the chaos, address these challenges, and build an effective and efficient design organization. Jacqui Frey, Mailchimp’s Director of Design Operations, will help you apply a systems thinking framework to solve scaled operations for growing design teams. Whether you are a team of one or responsible for a large design practice, this workshop will help you identify the critical operations for your teams to more efficiently and effectively operationalize your organization’s customer experience strategies.
The workshop is for design leaders and managers who are:
- Struggling to scale the operations of their teams
- Looking to make teams operate more efficiently
- Creating and growing the DesignOps discipline in their design organization
Design Your Design Organizationwith Kristin SkinnerHead of Design Management at ChaseRegister
Organizations of all sizes are investing in design like never before. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don’t understand how to get the most out of their investment. For design organizations to successfully deliver value to customers and to the business, design teams need the support of strong operations.
This workshop will focus on how to establish best practices for end-to-end experience oversight, and how all the critical pieces fit together– strategy, business goals, design, execution, technology, and customer needs – to produce amazing experiences for multiple platforms.
Kristin Skinner, Executive Director, Head of Design Management at Chase, former Head of Design Management at Capital One, and co-author of Org Design for Design Orgs: Building and Managing In-House Design Teams, will shine a light on the operational challenges and considerations of running a design organization, and what works and what doesn’t. Drawing on her experience managing design teams and organizations at Microsoft’s Pioneer Studios, Adaptive Path, Capital One, and Chase, Kristin will discuss how what happens “behind the scenes” and how a focus on design management and operations can ultimately affect a design organization’s output, quality, and effectiveness.
This workshop is for people who are establishing or reimagining the design practice in their organizations. While well-suited for in-house design teams, we’ll also discuss practices and methods applicable to consultancies. We will discuss:
- The 5 stages of design organization evolution
- When and how to introduce roles including research, content, service design, and design management and operations
- Design roles and a career ladder framework
- How to lead and support the team through growth and evolution
21st Century Business: How Design Impacts Strategywith Nathan ShedroffExperience design visionary and author; searching for truth in beautyRegister
Much of the business conversation surrounding customer experience and business strategy within corporations is based on myths that don’t support great products and services. UX people get stuck in the middle—between customers, managers, and financial decision-makers. However, new definitions of value, relationship, and experience can help us reframe what we do. And new tools, like the waveline, can help us not only design and develop better offerings, but better sell the value of what we do internally. Ultimately, designers needs to build their way into the strategic direction of their organizations, both to improve the results of their organizations as well as the opportunities for design.
Usually, designers aren’t prepared for strategic conversations about an organization’s business or model. They lack the insight and vocabulary their business peers use. However, they are usually closer to customers and, with the right tools, can provide better market insight than typical market research approaches. The challenge is to prepare these insights in a way that their peers can use successfully. The answer is in understanding the tools our peers use, the framing they use for their data, and to introduce improved tools that highlight better opportunities—that make even better use of design insights, process, and knowledge.
This workshop is for the UX professional who is looking to better understand strategy and conversations about value within their organization. Attendees can be new to corporate strategy and tools like SWOT analyses and Positioning. However, even those with some experience will find better ways of using these tools and building better strategy, in a UX context. This includes being able to counter arguments against investing in UX objectives.
When you get to create a design system from scratch in parallel with designing a new product, it’s an exciting, new adventure in architecture, organization, and defining all the things. But the reality is most people are not starting from scratch. Most people are either inheriting a design system that already exists, or are trying to apply a design system to a product that already exists. So where do we start when that is the case?
This workshop focuses on this real-world scenario most of us face in design systems. We will also have some discussions and share ideas, which will help us move forward with the design systems we work on.
- Why We Do Design Systems in the First Place.
- Refactoring and Realigning a Current Design System.
- Retrofitting a New Design System into an Old Product.
- Reinforcing Your Design System for Longevity and Maintainability.
Contact us and we’ll be glad to help.