Dr. Andy Polaine is a service and interaction design consultant, writer and educator. Involved in interaction design since the early 90s, he was co-founder of the award-winning new media group, Antirom, in London. He has been a creative producer at Razorfish, UK and was Interactive Director at Animal Logic, Sydney. Andy was head of the School of Media Arts at The University of New South Wales, Sydney before moving to Germany, where he now lives. He holds a PhD from the University of Technology, Sydney in which he examined the relationship between play and interactivity.
Andy divides his time between heading the Service Design specialism on the MA Design and BA Design Management, International at the Lucerne School of Art and Design in Switzerland and his work as a consultant and writer. He has written over 160 articles and papers and co-authored the Rosenfeld Media book, Service Design: From Insight to Implementation. His personal site is Playpen and can be found on Twitter as @apolaine.