About Enterprise UX 2018

Who this conference is for

Enterprise UX 2018 is for people who care about delivering great enterprise experiences—whether they work within an enterprise or for an enterprise software vendor.

That means mid- and senior-level UX practitioners and team leaders who are charged with researching and designing enterprise software and web sites. It also means product managers who know that research and design provide their products with a competitive edge. And it means engineers, developers, marketers, and decision-makers whose organizations stand to benefit when their employees and customers enjoy better experiences.

See presentations and videos from past conferences (2015, 2016, and 2017).

Why enterprise UX

Enterprises—huge, distributed, complex businesses, government agencies, and other large organizations—account for an enormous portion of the global economy. Yet people who engage with enterprises—employees, customers, and managers—face experiences that are tedious, fragmented, complicated, and just plain awful, especially when compared with consumer-facing experiences. It’s time to right these wrongs.

Why attend

Enterprise UX problems are uniquely wicked ones, with overwhelming challenges of scale, complexity, and distributed decision-making, all intertwined with organizational behavior. Rather than covering basic UX skills, Enterprise UX provides inspiration and models of success from leading organizations like IBM, GE, Salesforce, 18F, and SAP. We cover how UX is practiced in these enterprises, and how in turn UX is changing the way those enterprises work.

If you believe that enterprise experiences should offer the same degree of humanity, beauty, and delight that people have come to expect from consumer experiences, please be a part of the Enterprise UX conference. Subscribe to our mailing list and we’ll make sure you have all the details you’ll need about this year’s and future versions of the event.

Who is behind Enterprise UX 2018

Rosenfeld Media produces Enterprise UX. Uday Gajendar, Lada Gorlenko, Dave Malouf, and Lou Rosenfeld make up our program committee. The Rosenfeld Media team produces Enterprise UX, with Karen Corbett and Michelle Kaplan taking the lead on making sure our attendees, speakers, and sponsors enjoy a great conference experience. Dan Willis curates our enterprise UX storytellers’ session. MJ Broadbent is our official sketch noter, and Natalie Hanson is our official trip noter. We’re also supported by an amazing group of sponsors and our wonderful volunteers.

Program Committee

Uday Gajendar is a proven design leader focused on new product innovation & guiding start-ups on UX fundamentals. Uday has 15 years of versatile expertise at Frogdesign, Citrix, Peel, Netflix, Adobe, CloudPhysics and others, spanning enterprise to consumer, web to mobile domains. He also regularly writes for ACM Interactions and routinely speaks worldwide on design topics at SXSW, UX Australia, IxDA, and other venues. You can read Uday’s thoughts on design at his blog,www.ghostinthepixel.com.
Lada Gorlenko is an enterprise veteran with expertise in UX and Organizational Design. She ran customer research programs for the European Commission, British Telecom, IBM, and Microsoft, and owns a leadership development firm that coaches on customer-focused innovation. Lada works on adapting classic UX techniques to the B2B context, to help design products and services for complex organizations, not just individuals.
Dave Malouf is passionate about how technology can help people connect to each other and help them achieve their personal and organizational goals. As a veteran design leader, strategist, facilitator, researcher, and educator he has worked with some of the largest and fastest growing organizations globally. He is taking that experience and passion and helping organizations amplify the value they get from their investment in design. Dave is a writer, teacher, and facilitator sought after around the globe for speaking and workshop engagements helping to teach designers how to build strategic, visionary, empathetic, and creative organizations.
Lou Rosenfeld is Rosenfeld Media’s founder and publisher. Like many user experience folk, Lou started somewhere (library science), made his way somewhere else (information architecture), and has ended up in an entirely different place (publishing). Lou spent most of his career in information architecture consulting, first as founder of Argus Associates and later as an independent consultant. He co-founded the Information Architecture Institute and the IA Summit, the user experience network. And he does know something about publishing, having edited or co-authored five books, including the IA “bible,” Information Architecture for the World Wide Web, and Search Analytics for Your Site.

We’d love to hear from you.

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Join us June 13-15 in San Francisco!