{"id":130,"date":"2020-08-08T18:37:46","date_gmt":"2020-08-08T18:37:46","guid":{"rendered":"https:\/\/rosenfeldmedia.com\/enterprise2020\/?post_type=sessions&#038;p=130"},"modified":"2020-09-04T15:57:47","modified_gmt":"2020-09-04T15:57:47","slug":"building-for-scale-creating-the-zendesk-ux-research-practice","status":"publish","type":"sessions","link":"https:\/\/rosenfeldmedia.com\/enterprise2020\/sessions\/building-for-scale-creating-the-zendesk-ux-research-practice\/","title":{"rendered":"Building for Scale: Creating the Zendesk UX Research Practice"},"content":{"rendered":"<p>In eighteen months, Zendesk\u2019s UX Research practice grew from a single researcher to a seven-person team. The new research program has greatly enhanced Zendesk\u2019s design and development process. Along the way, researchers have successfully informed design strategy and helped improve product quality and usability.<\/p>\n<p>Veevi Rosenstein is deliberately crafting the UX research practice from the inside out to support Zendesk\u2019s growing development organization. She\u2019ll share her approach and overall vision for the research program, including operational plans, methods, toolkits, communication and knowledge capture strategies, and the steps she\u2019s taken to make it all happen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In eighteen months, Zendesk\u2019s UX Research practice grew from a single researcher to a seven-person team. The new research program has greatly enhanced Zendesk\u2019s design and development process. Along the way, researchers have successfully informed design strategy and helped improve product quality and usability. Veevi Rosenstein is deliberately crafting the UX research practice from the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":826,"template":"","session-theme":[17],"session-type":[27],"rm-permissions":[30],"event-type":[],"acf":[],"_links":{"self":[{"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/sessions\/130"}],"collection":[{"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/types\/sessions"}],"author":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/users\/3"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/media\/826"}],"wp:attachment":[{"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/media?parent=130"}],"wp:term":[{"taxonomy":"session-theme","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/session-theme?post=130"},{"taxonomy":"session-type","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/session-type?post=130"},{"taxonomy":"rm-permissions","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/rm-permissions?post=130"},{"taxonomy":"event-type","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/enterprise2020\/wp-json\/wp\/v2\/event-type?post=130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}