{"id":1917,"date":"2023-01-10T15:02:06","date_gmt":"2023-01-10T15:02:06","guid":{"rendered":"https:\/\/rosenfeldmedia.com\/enterprise-ux-2023\/?p=1917"},"modified":"2023-01-10T15:02:06","modified_gmt":"2023-01-10T15:02:06","slug":"why-weve-changed-the-conference-name","status":"publish","type":"post","link":"https:\/\/rosenfeldmedia.com\/enterprise-ux-2023\/2023\/01\/10\/why-weve-changed-the-conference-name\/","title":{"rendered":"Why we&#8217;ve changed the conference name"},"content":{"rendered":"<p><span style=\"font-weight: 500;\">This might come as a surprise, but we&#8217;re renaming this conference. Again. And we&#8217;re going back to its original name&#8211;the one it sported from 2015 through 2018: Enterprise UX.<\/span><\/p>\n<p><span style=\"font-weight: 500;\">When we created the <\/span><a href=\"https:\/\/rosenfeldmedia.com\/eux2015\/\"><span style=\"font-weight: 500;\">first edition<\/span><\/a><span style=\"font-weight: 500;\"> of Enterprise UX eight years ago, the industry was in a very different place. Large companies were realizing that better UX would be critical to their success, and were beginning to build out their design organizations and UX capacity.<\/span><\/p>\n<p><span style=\"font-weight: 500;\">Eight years later, the value of UX in the enterprise is firmly established. Enterprise UX is now less about helping managers make the case for UX and build out their teams, and more\u00a0 focussed on helping practitioners in the trenches use new tools and technologies to scale the impact and effectiveness of their work. And to do so <\/span><i><span style=\"font-weight: 500;\">without<\/span><\/i><span style=\"font-weight: 500;\"> harming people and the planet.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 500;\">If you\u2019re a UX designer, researcher, or writer who is looking to harness the power of new tools to address enterprise-class design challenges in ways that are ethical, sustainable, and responsible, Enterprise UX 2023 is for you.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This might come as a surprise, but we&#8217;re renaming this conference. Again. And we&#8217;re going back to its original name&#8211;the one it sported from 2015 through 2018: Enterprise UX. When we created the first edition of Enterprise UX eight years ago, the industry was in a very different place. Large companies were realizing that better [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1918,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why we&#039;ve changed the conference name - Enterprise UX 2023<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rosenfeldmedia.com\/enterprise-ux-2023\/2023\/01\/10\/why-weve-changed-the-conference-name\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why we&#039;ve changed the conference name - Enterprise UX 2023\" \/>\n<meta property=\"og:description\" content=\"This might come as a surprise, but we&#8217;re renaming this conference. 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