This question continually frustrates designers, researchers, and other UX people. Even in 2018. And even in organizations that you might assume to have “mature” attitudes about design.
Join us for The Business Case for Design, a one-day virtual conference, where six speakers will provide you stories, methods, approaches, and perspectives you can use to get design established and, eventually, incorporated into your organization’s DNA.
Reason #1: You'll learn to make a case for building and growing your design team
Reason #2: You'll learn to show management how design differentiates your product and brand
Reason #3: Enjoy 6 presentations—presented live (40-45 minutes each) from acknowledged leaders
Reason #4: Participate in Q&A after each presentation
Reason #5: Lifetime access to video recordings of each presentation
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