Global insights: Embracing international and intercultural research for innovation (Chui Chui Tan): readings and other resources

Resources Cited in the Presentation: 

• Tan, Chui Chui. Research for Global Growth. Beyo Global Press, 2024.
• Tan, Chui Chui. A Pocket Guide to International User Research. Beyo Global Press, 2016.

Additional Resources (mentioned by the conference audience)

• Akpem, Senongo. Cross-Cultural Design: Methods, Tools, and Practices for Designing Across Cultures. A Book Apart, 2020.