{"id":2229,"date":"2023-03-07T10:08:03","date_gmt":"2023-03-07T15:08:03","guid":{"rendered":"https:\/\/rosenfeldmedia.com\/advancing-research-2023\/?post_type=sessions&#038;p=2229"},"modified":"2023-03-30T12:41:08","modified_gmt":"2023-03-30T16:41:08","slug":"the-digital-journey-research-on-consumer-frustration-and-loyalty","status":"publish","type":"sessions","link":"https:\/\/rosenfeldmedia.com\/advancing-research-2023\/sessions\/the-digital-journey-research-on-consumer-frustration-and-loyalty\/","title":{"rendered":"The Digital Journey: Research on Consumer Frustration and Loyalty"},"content":{"rendered":"<p>What drives customers to take the first step in their digital journey? What friction can knock their journey off-kilter or end it completely?<\/p>\n<p>We surveyed thousands of consumers after they visited websites across multiple industries to understand how digital experiences can make or break customer loyalty \u2013 and ultimately, your bottom line.<\/p>\n<p>In this session, you&#8217;ll see the results of our research and a data-rich deep dive on why website visitors fail to complete their intended missions, the barriers that cause them to give up, and where they go after a bad digital experience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What drives customers to take the first step in their digital journey? What friction can knock their journey off-kilter or end it completely? We surveyed thousands of consumers after they visited websites across multiple industries to understand how digital experiences can make or break customer loyalty \u2013 and ultimately, your bottom line. In this session, [&hellip;]<\/p>\n","protected":false},"author":1485,"featured_media":0,"template":"","session-theme":[],"session-type":[17],"rm-permissions":[],"event-type":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Digital Journey: Research on Consumer Frustration and Loyalty - Advancing Research 2023<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rosenfeldmedia.com\/advancing-research-2023\/?post_type=sessions&p=2229\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Digital Journey: Research on Consumer Frustration and Loyalty - Advancing Research 2023\" \/>\n<meta property=\"og:description\" content=\"What drives customers to take the first step in their digital journey? What friction can knock their journey off-kilter or end it completely? We surveyed thousands of consumers after they visited websites across multiple industries to understand how digital experiences can make or break customer loyalty \u2013 and ultimately, your bottom line. 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