{"id":839,"date":"2022-01-19T20:43:12","date_gmt":"2022-01-19T20:43:12","guid":{"rendered":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/?post_type=sessions&#038;p=839"},"modified":"2024-01-08T02:26:28","modified_gmt":"2024-01-08T02:26:28","slug":"advanced-concept-testing-approaches-to-guide-product-development-and-business-decisions","status":"publish","type":"sessions","link":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/sessions\/advanced-concept-testing-approaches-to-guide-product-development-and-business-decisions\/","title":{"rendered":"Advanced Concept Testing Approaches To Guide Product Development and Business Decisions"},"content":{"rendered":"<p>Learn about the concept testing methodology and various approaches available, when to use them, the types of decisions they can support, and the process to conduct good concept testing with mixed methodologies in mind.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn about the concept testing methodology and various approaches available, when to use them, the types of decisions they can support, and the process to conduct good concept testing with mixed methodologies in mind.<\/p>\n","protected":false},"author":3,"featured_media":1264,"template":"","session-theme":[22],"session-type":[16],"rm-permissions":[26],"event-type":[],"acf":[],"_links":{"self":[{"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/sessions\/839"}],"collection":[{"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/types\/sessions"}],"author":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/users\/3"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/media\/1264"}],"wp:attachment":[{"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/media?parent=839"}],"wp:term":[{"taxonomy":"session-theme","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/session-theme?post=839"},{"taxonomy":"session-type","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/session-type?post=839"},{"taxonomy":"rm-permissions","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/rm-permissions?post=839"},{"taxonomy":"event-type","embeddable":true,"href":"https:\/\/rosenfeldmedia.com\/advancing-research-2022\/wp-json\/wp\/v2\/event-type?post=839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}