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<\/p>\nWe are lucky to have so many wonderful sponsors of this year\u2019s Advancing Research conference\u2013and we thought you might like to get to know them better! We\u2019ve asked all of them some questions that get at the heart of why they\u2019re passionate about user research and ResearchOps, what it\u2019s like to work with them, and what makes their products and services special to research professionals.<\/p>\n
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Rosenfeld Media: Why are you sponsoring this year’s Advancing Research?<\/strong><\/p>\n Jeff Bander:<\/strong><\/p>\n Even though our company is originally based in Germany, we have also been doing a lot of UX research for US clients, in the US, and in other countries over the last few years. That is why we want to use this opportunity to connect with other UX professionals \u2013 and potential new clients in the US.<\/p>\n Rosenfeld Media: What excites you about research and\/or research operations?<\/strong><\/p>\n Jeff Bander:<\/strong><\/p>\n UX research is our passion! Our company\u2019s claim is \u2018See the experience\u2019 and our goal is always to bring our clients closer to their users\u2019 actual experience and this moment of truth when they actually use a product – no matter if it is with qualitative UX tests or unmoderated approaches.<\/p>\n And of course, we love to help in making products better and easier to use!<\/p>\n Rosenfeld Media: What types of value and benefits do you\/your product bring to the practice and our community?<\/strong><\/p>\n Jeff Bander:<\/strong><\/p>\n We have more than 20 years of experience in helping our clients from all different industries to understand and improve their users\u2019 experience. We are always up to finding the best and most efficient method to gain the insights needed to make their users happy and their business more successful.<\/p>\n Rosenfeld Media: What else should our community know about you?<\/strong><\/p>\n Jeff Bander:<\/strong><\/p>\n eye square has been doing UX research for over 20 years. UX has been a key research field ever since and is part of our DNA. As early adopters, we started with classic usability research and implemented implicit methods like eye-tracking from the very beginning. Today, we offer a wide variety of research approaches – from in-depth interviews over ethnographical or home use studies up to unmoderated online studies with large samples in different countries.<\/p>\n Our clients profit from our research experience in all different industries and from the knowledge of our passionate and highly skilled UX researchers.<\/p>\n