Marc Rettig

Pioneer of design in social complexity

Marc is principal of Fit Associates, LLC. He equips organizations to work with the roots of social challenges, from organizational culture to product-life alignment to urban systems. Fit uses coaching, research, immersion experiences, facilitation, and co-design to help people and organizations connect to their deep purpose, and to connect their purpose … [full biography]

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  • Marc can help you with

    Culture shifts

    Most often, the potential needed for an organization to thrive already exists within it. But that potential is trapped in old structures – structures that served the past, but actually impede progress toward the new. I bring an approach to culture shift that works through emergence rather than mandate. Through a collaborative process of inquiry, experiences and open dialog, we set conditions for honest communication, the dissolving of boundaries and a refreshed sense of purpose and community.

    Designing organizational futures

    I invite organizations to move beyond “what should we make” product visions and see themselves as active participants in the emerging future. Programs typically involve experiences in seeing the business and markets from many points of view, immersing in future markets, working with relationships and conversations as the building blocks of a resilient culture and collaborating on prototypes that model both physical and social possibilities.

    Research with impact

    I help improve your organization’s competency in (a) observing life outside the organization (b) making sense of the observations (c) opening the internal communication channels for insights to authentically impact strategy and design.

  • Have Marc Rettig teach your team
  • Marc's Biography

    Marc Rettig

    Marc is principal of Fit Associates, LLC. He equips organizations to work with the roots of social challenges, from organizational culture to product-life alignment to urban systems. Fit uses coaching, research, immersion experiences, facilitation, and co-design to help people and organizations connect to their deep purpose, and to connect their purpose to a profound impact in the world.

    Fit’s work has spanned industries (medical products, health and wellness, automotive, communications, consumer electronics, appliances, and more) and continents, with particular involvement in Asia. Increasingly, Fit’s work includes community-building efforts and urban systems.

    In addition to his work at Fit, Marc is on the faculty of the Masters in Design for Social Innovation program at the School of Visual Arts.

    After a first career in software systems, Marc has spent seventeen years as a designer of projects, interactions, products, services, experiences, and transformations. He has worked with corporations across a broad range of sectors, including Philips Home Health, Nissan, Microsoft, Comcast, Whirlpool, KitchenAid, Seagate, SAP, and numerous startup companies.

    Marc taught at Carnegie Mellon University’s Graduate School of Design, where he was the 2003 Nierenberg Chair of Design, and the IIT Institute of Design in Chicago. He serves on the advisory boards of The IxDA Interaction Awards and Rosenfeld Media.

    In the midst of it all, Marc plays at improving his cooking and photography skills from his home in the Polish Hill neighborhood of Pittsburgh, returning whenever possible to his birthplace in Montana.