How to Use This Book

• Who Should Read This Book?
• What's in This Book?
• What Comes with This Book?
• Why a Book and Not Just a PDF?

Frequently Asked Questions

Foreword

CHAPTER 1: What is Sustainability?

• What is a Systems Perspective?
• Diversity and Resiliency
• Centralization and Decentralization
• Cooperation and Competition
• Ecological Vitality
• Social Vitality
• Financial Vitality
• An Ecosystem of Stakeholders
• A Careful Balance

CHAPTER 2: How is Sustainability Measured?

• You Get What You Measure
• Social Measures
• Environmental Measures
• Financial Measures
• Putting it All Together
• A Better Way?

CHAPTER 3: What Are the Approaches to Sustainability?

• Natural Capitalism
• Cradle to Cradle
• Biomimicry
• Life Cycle Analysis
• Social Return on Investment
• The Natural Step
• Total Beauty
• Sustainability Helix
• Other Frameworks
• Putting Them All Together

Reduce

CHAPTER 4: Design for Use

• Usability
• Simplicity Versus Clarity
• Accessibility
• Meaning

CHAPTER 5: Dematerialization

• Design for Efficiency
• Less Really Is More
• Vampire Power

CHAPTER 6: Substitution

• Material Substitution
• Detoxification
• PVC as a Toxin

CHAPTER 7: Localization

• The Power of Local
• Is Buying Local Really The Best?

CHAPTER 8: Transmaterialization

• The Metamorphosis of Transmaterialization
• Turning a Service into a Product
• What Is a Service?

CHAPTER 9: Informationalization

• Sending the Recipe
• Taking the Recipe Concept Even Further

Reuse

CHAPTER 10: Design for Durability

• Planned Obsolescence - The Downfall of Durability
• How to Design Products for Sustainability

CHAPTER 11: Design for Reuse

• Two Types of Reuse
• Think Long-Term Use

Recycle

CHAPTER 12: Design for Disassembly

• Disassembly, Step by Step

CHAPTER 13: Close the Loop

• Create Take-Back Programs
• River and Lake Economies
• Industrial Estates

CHAPTER 14: Design for Effectiveness

• Extrapolate into the Future

Restore

CHAPTER 15: Design for Systems

• Leverage Points for Intervention
• Work from the Inside Out
• A Note About Caution

Process

CHAPTER 16: Innovating Solutions

• The Strategic Innovation Process
• The Strategy Phase
• The Development Process

CHAPTER 17: Measuring Results

• Global Reporting Framework
• Balanced Scorecard
• Other Ratings and Metrics
• Label Types
• Reveal Rating System

CHAPTER 18: Declaring Results

• LOHAS
• Green Gauge
• Conscious Consumers
• Cultural Creatives
• What is Marketing?
• What to Say (and Not)

CHAPTER 19: Conclusion

Appendix A: Super Summary and Checklists

• Basic Checklist
• Detailed Checklist

Appendix B: Resources

• Books
• Articles
• Online Documents
• Web Sites

Index

Acknowledgements

Photo and Illustration Credits

About the Author