About the Book
Card sorting is a technique that is used to gather user input to design the information architecture of a site. The technique is easy to prepare and run, and great fun. But sometimes the results can be hard to interpret and it is not always clear how to use them to design the IA.
This short, practical, and accessible book will provide the basics that designers need to conduct a card sort in a project. More importantly, it will explain how to understand the outcomes and apply them to the design of a site.
Why should you buy this book?
- You'll be able to gain the basics quickly and get sorting straight away
- Your designs will be better and you'll have more confidence in the outcomes by including card sorting in your projects
- Even if you have conducted a card sort before, the book will contain plenty of extra tips to make the most of the technique
Why should you buy this book when you can read free articles on the web?
- The book will provide more detail than other resources on the web, all in one place
- A lot of the material on the web tells you how to run a card sort, but not how to analyse the outcomes or really use it in a project. The book will focus on this
- The book is based on Donna's experience of applying card sorting to a wide range of projects -- successfully and unsuccessfully -- so will be full of practical tips and case studies
- It is much more fun reading stories than boring how-to articles. The book will contain plenty of these.